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Allstate Offers Free Lifetime Roadside Assistance Membership

Good Hands RoadsideSM enrollment extended when consumers call Allstate

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10/11/2011 - NORTHBROOK, Ill.

Allstate (NYSE:ALL) announced free lifetime roadside assistance membership to consumers that call an Allstate agent or 1-888-Allstate. The promotion, "Shop Less Get More," will run through the end of 2011 and includes national advertisements featuring Dennis Haysbert.

"All it takes is a call to an Allstate agent and individuals can take advantage of a unique offer to increase their protection while saving money," said Mark LaNeve, executive vice president and chief marketing officer, Allstate Insurance Company. "This is yet another way that Allstate is demonstrating its commitment to reinventing auto insurance and delivering value to consumers."

Good Hands Roadside Assistance, which Allstate introduced last year, is the first free-to-join, pay-per-use, roadside assistance service that is available to all drivers, not just Allstate customers.

A member in need of roadside assistance can call 1-800-ALLSTATE and receive access to a 24/7 nationwide network of reputable towing companies. The program offers pre-negotiated, flat rates that the average consumer may not be able to access without a membership. Consumers with passenger cars or light trucks will pay a flat rate of $75 for a tow up to 10 miles and $50 for other roadside events such as service for a flat tire, a dead battery or keys locked inside a car.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer known for its "You're In Good Hands With Allstate®" slogan. Now celebrating its 80th anniversary as an insurer, Allstate is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate®.

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