Feed

Marketing: U.S. Olympic Committee and Allstate Unveil U.S. Olympic Hall of Fame, Class of 2012

Sun, 13 May 2012 15:00:00 -0500

Olympic, Paralympic, Team and Special Inductees to be honored on July 12 in Chicago
This release contains: 1 Related Document

Fans of U.S. Olympic and Paralympic sport have let their voices be heard. The United States Olympic Committee and Allstate Insurance Company today announced the members of the Class of 2012 who will be inducted into the U.S. Olympic Hall of Fame presented by Allstate during a press conference at the Team USA Media Summit in Dallas. The Class of 2012, partially determined by fan voting, is comprised of six Olympians, one Paralympian, one team, as well as three additional individuals: a coach, veteran and a special contributor.

The list of inductees includes Gail Devers (track & field), Jean Driscoll (Paralympic track & field), Gary Hall, Jr. (swimming), Lisa Fernandez (softball), Kristine Lilly (soccer), Dan O'Brien (track & field), Jenny Thompson (swimming), the 2004 U.S. Olympic Women's Softball Team, Ed Temple (coach – track & field), James Connolly (veteran – track & field) and Ted Stevens (special contributor).

"Over the years, these men and women captured our hearts and inspired us as Americans to strive for greatness, paving the way for today's Olympians and Paralympians who will soon compete in this summer's London Games," said Lisa Cochrane, senior vice president of marketing for Allstate. "Allstate is proud to support such a prestigious, lifetime achievement and extends its gratitude to the fans for their role in determining the very deserving U.S. Olympic Hall of Fame Class of 2012."

The Class of 2012 was determined by a voting process that includes Olympians, Paralympians, members of the Olympic Family and a public voting element. The U.S. Olympic Hall of Fame presented by Allstate is one of the only national sports halls of fame that includes fan voting as part of its selection process. This year more than 100,000 votes were cast at TeamUSA.org.

"The Class of 2012 inductees have provided fans of the U.S. Olympic and Paralympic Teams with countless inspiring moments, and it's an honor to welcome them to the U.S Olympic Hall of Fame, where both their achievements and impact will be celebrated," said Scott Blackmun, USOC chief executive officer. "Together with Allstate and fans of Team USA, we congratulate them on their accomplishments and thank them for their commitment to the Olympic and Paralympic Movements."

The Class of 2012 is the 15th class to be inducted into the U.S. Olympic Hall of Fame presented by Allstate and will bring the total membership to 96 Olympians, five Paralympians, 10 teams, four coaches, 10 veterans, 16 contributors and two Olive Branch award inductees.

"I am completely overwhelmed by this honor," said Lisa Fernandez, a three-time Olympic gold medalist. "I never thought that playing the game of softball that I love so much would allow me to reach this level of accomplishment. This is bigger than anything I have dreamed of. What we have been able to achieve as a sport is incredible, and there is no greater honor than being inducted into the U.S. Olympic Hall of Fame."

In addition to the introduction of the aforementioned athletes, coaches and contributors, the Olive Branch Achievement Award – created to honor an individual who best represents the international ideals of the Olympic Movement by working to build a peaceful and better world through sport – will be introduced and presented at the induction ceremony.

The U.S. Olympic Hall of Fame Class of 2012 will be formally introduced and honored on July 12 during an awards ceremony at the Harris Theater in Chicago. The ceremony, hosted by Jimmy Roberts and Alex Flanagan, will air in a nationally-televised broadcast on NBC Sports Network on August 24 at 7 p.m. ET. Additional event details, including media access and registration information, will be available soon.

###

About the USOC
Founded in 1894 and headquartered in Colorado Springs, Colo., the U.S. Olympic Committee serves as both the National Olympic Committee and National Paralympic Committee for the United States. As such, the USOC is responsible for the training, entering and funding of U.S. teams for the Olympic, Paralympic, Youth Olympic, Pan American and Parapan American Games, while serving as a steward of the Olympic and Paralympic Movements throughout the country. For more information, visit TeamUSA.org.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer, serving approximately 16 million households through its Allstate, Encompass, Esurance and Answer Financial brand names. Widely known by its slogan "You're In Good Hands With Allstate®," Allstate offers insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives, as well as via www.allstate.com and 1-800 Allstate®. As part of Allstate's commitment to strengthen local communities, The Allstate Foundation, Allstate employees, agency owners and the corporation provided $28 million in 2011 to thousands of nonprofit organizations and important causes across the United States.

The U.S. Olympic Hall of Fame – Class of 2012 and Special Inductees

Gail Devers – Track & Field
Gail Devers is a five-time Olympian, three-time gold medalist and one of only two women to win back-to-back titles in the 100 meters at the Olympic Games. Devers, a three-time world champion and four-time world indoor champion, still holds the current American records in three events.

One of the great 100-meter sprinters and hurdlers in track and field history, Devers was a two-time gold medalist at the 1987 Pan American Games before making her first Olympic team in 1988, the same year she set an American record as a national champion. Devers did not compete from 1988-1990 as she faced a career-threatening battle with Graves disease.

When Devers reentered Olympic competition, she upset the field by winning the 100 meters at the 1992 Barcelona Games. In 1993 and 1995, Devers earned her first two world championships before becoming the second woman to defend her Olympic gold-medal title at the 1996 Atlanta Games.

Kristine Lily - Soccer
Kristine Lilly is a three-time Olympian who solidified her legacy as one of the greatest female soccer players of all time. With one silver and two gold medals, including the first ever offered for women's soccer in 1996, Lilly started every Olympic match of her career and played all but 22 minutes in Olympic competition.

Lily assisted the first goal in the 1996 gold-medal victory over China and scored four goals during her Olympic Games experience, including a hat trick at the 2004 Athens Games against Greece. She captained the U.S. Women's National Team from 2005-07 and was at the center of every key U.S. win in the first three Olympic Games featuring women's soccer.

Second only to Mia Hamm, Lilly tallied 130 career goals and was named the U.S. Soccer Female Athlete of the Year in 1993, 2005 and 2006.

Gary Hall Jr. – Swimming
Champion swimmer Gary Hall, Jr. followed in the footsteps of his famous father, competing in three Olympic Games and earning 10 Olympic medals, including five gold medals.

Hall Jr. was a two-time Olympic gold and silver medalist at the 1996 Atlanta Games before he was diagnosed with Type I diabetes in 1999. He set an American record in the 50 meter freestyle at 2000 U.S. Olympic Trials before winning back-to-back gold medals in Sydney and Athens. Hall was also a three-time member of the gold-medal winning men's 400-meter freestyle relay team.

Out of the pool, Hall has been an advocate for diabetes research and serves as the spokesperson for the American Diabetes Association.

Lisa Fernandez – Softball
Lisa Fernandez is a three-time Olympic gold medalist, four-time All-American and is considered one of the most versatile softball players of all time. During her three Olympic Games, USA Softball went 23-4 and Fernandez went 7-2 as a pitcher. She maintained a .333 batting average and currently holds four Olympic records.

At the 1996 Atlanta Games, Fernandez pitched a near-perfect performance against Australia before earning the save and a U.S. victory over China in the gold-medal game. Fernandez went 2-1 at the Sydney Games in 2000, earning her second gold medal and etching her name in the Olympic record books with the most strikeouts in an Olympic softball game (25) and the fewest runs allowed (two runs in 29.2 innings).

At age 33, Fernandez exploded at the 2004 Olympic Games in Athens. She rewrote the Olympic record books both from the plate and from the circle, setting the current Olympic record for best batting average at .545. She set a new mark for most Olympic doubles, contributed eight RBI's, tallied a 4-0 record as a pitcher and sealed the U.S. gold medal with a 5-1 win over Australia.

Fernandez's dominance in the 2004 Olympic Games earned her the distinction of USA Softball's Player of the Year and the 2004 ESPY for Best Female Olympic Performance.

Dan O'Brien – Track & Field, Decathlon
Dan O'Brien is a celebrated decathlete and he proved to be one of the most dominating athletes of his era. Not only did O'Brien win Olympic gold in the 1996 decathlon, but he remains the current record holder in that event.

O'Brien claimed five U.S. national 10-event titles and his 1996 Olympic gold medal was his 11th consecutive decathlon win - a streak that started in September of 1992. After O'Brien missed qualifying for the 1992 Olympic Games, he broke his previous world and existing American record with 8,891 points during a meet in Talence, France.

O'Brien is a three-time world decathlon champion (1991, 1993 and 1995) and earned six of Track & Field News' year-end world number one rankings. O'Brien also finished in the top 10 of T&FN's World Athlete of the Year rankings four times during his career.

Jenny Thompson – Swimming
During a record-setting Olympic career, Jennifer (Jenny) Thompson amassed an incredible 12 medals – including eight gold medals – a mark that still stands as the most for a female Olympic swimmer in history.

Thompson made her first appearance on the international scene at age 14, winning the 50-meter freestyle and placing third in the 100-meter freestyle at the 1987 Pan American Games. She won her first world championship in 1991 as part of Team USA's winning 4x100-meter freestyle relay team, and broke the world record in the 50 and 100 meters in the 1992 Olympic Games. Thompson won two gold medals as part of the 4x100-meter freestyle and 4x100-meter medley teams.

Between 1997 and 1999, Thompson won eight more world championship titles, including three in a row in the 100-meter freestyle. In the 2000 Olympic Games, Thompson and her 4x100-meter freestyle and medley teams set new world records. That same year, she also broke the world record in the 100-meter butterfly for the fourth time.

At age 31, Thompson was the oldest member of the 2004 U.S. Swimming Team, when she competed in her fourth Olympic Games in Athens, Greece. She anchored the 400-meter freestyle relay team that set a national record of 3:36.39 and earned a silver medal.

In 2006, she received a medical degree from the Columbia University College of Physicians and Surgeons.

Jean Driscoll – Paralympic Track & Field
Jean Driscoll is a three-time Paralympian who was born with spina bifida (or, an open spine), a condition that not only affected her ability to walk but also caused some neurological complications.

Driscoll began using a wheelchair at age 15 and started pursuing athletic opportunities soon after. By the end of her career, she won two Olympic medals, 12 Paralympic medals and holds the world record in the 10,000-meter (6.2 mile) track event.

Jean retired from her successful racing career following the 2000 Paralympic Games and was inducted into the USA Wheelchair Sports Hall of Fame in 2002.

2004 U.S. Olympic Women's Softball Team
The 2004 U.S. Olympic Women's Softball Team, coined the "Real Dream Team" on the cover of Sports Illustrated, will go down in history as one of the most dominant teams in Olympic history. With a perfect 9-0 record and a string of eight consecutive shutouts, this team lived up to the hype. In 2004, the team outscored its opponents 51-1 in nine games in Athens and did not allow a run until the sixth inning of the gold medal game against Australia.

Team Roster:
Leah Amico
Laura Berg
Crystl Bustos
Lisa Fernandez
Jennie Finch
Tairia Flowers
Amanda Freed
Lori Harrigan
Lovieanne Jung
Kelly Kretschman
Jessica Mendoza
Stacey Nuveman
Cat Osterman
Jenny Topping
Natasha Watley
Head coach: Mike Candrea
Assistant coach: Ken Eriksen
Assistant coach: John Rittman

Ed Temple – Coach, Track & Field
During the 1950s and 60s, Ed Temple became one of the greatest coaches in Olympic history and helped establish the U.S. as a women's sprinting powerhouse. He served as head coach of two U.S. Olympic teams (1960 and 1964), during which time his athletes brought home 23 Olympic medals (13 gold, six silver and four bronze).

Temple's 44-year coaching tenure at Tennessee State University saw him coach and mentor some of the greatest athletes in Olympic history, including Wyomia Tyus, Wilma Rudolph and Willie White. Rudolph was the first American woman of any race to win three track & field gold medals at a single Olympic Games, while Tyus was the first woman to successfully defend an Olympic 100-meter gold medal.

For Temple's athletes, a gold medal was only the start. The impact Temple had on his young female athletes stretched far beyond the track. Among the 40 Olympians he coached (35 of whom represented the U.S.), 28 of them have master's degrees and 14 of them have either an M.D. or Ph.D.

In addition to his 24 national titles, Temple has numerous other accolades, and is a member of the National Track & Field Hall of Fame, Tennessee Sports Hall of Fame, Helms Hall of Fame, Tennessee State University Hall of Fame, Harrisburg Central Area Chapter Hall of Fame, Pennsylvania Sports Hall of Fame, Ohio Valley Conference Hall of Fame, Black Athletes Hall of Fame and Communiplex National Sports Hall of Fame.

James Connolly – Veteran, Track & Field
The first modern Olympic champion, James Connolly is a four-time Olympic medalist who participated in both the 1896 and 1900 Olympic Games. In 1896, Connolly outsoared his nearest opponent by more than one meter in the triple jump, earning gold in the event. He also took home a silver medal in the high jump and bronze medal in the long jump. Four years later, he jumped to a silver-medal finish in the triple jump.

Before making an appearance at the inaugural modern Olympic Games in Athens, Connolly was a student at Harvard University. While most colleges and universities today would be thrilled to have one of their athletes competing in the Olympic Games, Connolly wasn't so fortunate and he was told he couldn't return to school if he left to compete in Athens.

Although he clinched three Olympic medals in 1896, Connolly didn't return to Harvard until 50 years later, not as a graduate, but as a successful writer invited to speak before the Harvard union. In 1948, the Olympian and writer of 25 novels and more than 200 short stories received an honorary athletic sweater from Harvard.

Ted Stevens – Special Contributor
United States Senator Ted Stevens is widely regarded as one of the great champions of the Olympic Movement in the U.S. His commitment saw him lead the charge to pass the Olympic and Amateur Sports Act, appointing the U.S. Olympic Committee as the coordinating body for all Olympic-related athletic activity in the United States.

The act which, would eventual be renamed in his honor as the Ted Stevens Olympic and Amateur Sports Act, not only protected athletes and centralized control of sports in the U.S., it also propelled the creation of national governing bodies, which serve as independently run organizations that funnel Olympic-caliber athletes into the movement. Stevens was also known as a proponent of Title IX, a legislation that gave women equal opportunities to participate in sports in the United States.

A graduate of UCLA and Harvard Law School, Stevens served as the U.S. Attorney in Fairbanks, Alaska. He also practiced law in Anchorage and Fairbanks, and served two terms as a representative in the Alaska State Legislature, holding positions of majority leader and speaker pro-tem. In 1999, Stevens was recognized for his dedication to the Olympic and Paralympic movement when he received a USOC Honorary Coach of the Year award.

Marketing: Registration Opens Today for Sueño MLS 2012 - Presented by Allstate

Mon, 26 Mar 2012 10:00:00 -0500

FC Dallas, Seattle Sounders FC and Chivas USA host nationally televised search for America's best undiscovered young soccer player; Legends Guillermo Barros Schelotto and Adolfo Rios to mentor national finalists in LA
This release contains: 1 Related Document

Today is the day thousands of aspiring young soccer players have been waiting for, as pre-registration opens for Sueño MLS 2012 - presented by Allstate, the premier nationally televised search for the best undiscovered soccer talent in America.

Starting this afternoon, Sunday, March 25, at 2:00 p.m. PT (4:00 p.m. CT), hopefuls will be able to register via www.SuenoMLS.com for an opportunity to participate in one of three open tryouts. The competition and personal stories will be chronicled by Univision Network's popular weekly sports entertainment program,"República Deportiva" (Sports Republic).

Now in its sixth year, Sueño MLS 2012 - presented by Allstate will be staged by three MLS teams, including first-time host, Seattle Sounders FC, as well as returning hosts FC Dallas and Chivas USA. Up to 500 tryout spots will be made available at each city on a first come, first served basis. In past years, spots have filled up in only a few hours following the start of registration. A waiting list will be available for those who are not able to register for the initial spots.

In each city, field players will be battling for one of five invitations to a week-long trial with their respective youth development host club and a ticket to the exciting four-day "Final Event" which will be staged in the greater Los Angeles area and be hosted by MLS and Argentina soccer legend Guillermo Barros Schelotto. The finals will include training sessions, scrimmages, guest celebrity scouts, and an opportunity to meet some of the League's biggest stars. The ultimate champion will be crowned on Sunday, May 13, live on "República Deportiva" (see calendar below for more information).

Returning to Sueño MLS for a second year is the Allstate "Good Hands®" top goalkeeper award - El Portero Allstate. One goalkeeper at each of the three local tryouts will be selected as the top goalkeeper and will compete in the finals on Univision's "Republica Deportiva" on Sunday, May 13th for the opportunity to be named El Portero Allstate and train with an MLS team. El Portero Allstate will be selected in conjunction with the winner of the Sueño MLS 2012 - presented by Allstate, and mentored by Mexican goalkeeping legend Adolfo Rios. For more information on El Portero Allstate, go to www.suenomls.com.

"As a proud MLS supporter, Allstate is pleased to be the presenting sponsor of Sueño MLS and part of the search for the best undiscovered soccer talent" said Lisa Cochrane, Allstate's senior vice president of marketing. "We are also excited to bring back El Portero Allstate, our "Good Hands®" award presented to the top goalkeeper, the one who protects his team's goal from the opponents. At Allstate, we celebrate protection in soccer and in life because we're committed to protecting people to put them in Good Hands®."

Airing nationally every Sunday at 11 a.m. ET/10 a.m. CT/12 p.m. PT, Univision Network's "República Deportiva," the highest-rated weekly sports show on Spanish-language television, will follow the action weekly in a unique "reality show within a show" format.

Since its inception in 2007, Sueño MLS has given thousands of talented young athletes a chance to showcase their skills and impress youth development scouts. The original winner, forward Jorge Villafaña (formerly Jorge Flores) of Anaheim, Calif., is now in his sixth year with MLS' Chivas USA. He is also part of the current roster for the United States Under-23 National Team. The 2008 FC Dallas Sueño MLS winner, Gabriel Funes Mori, played with the FC Dallas Juniors U-18 team before moving on to Argentina's legendary side River Plate, where he plays alongside his twin brother Jose, a Dallas Sueño MLS finalist that same year.

Tryouts for Sueño MLS 2012 - presented by Allstate, kick-off the weekend of Saturday, April 14, with two days of open tryouts in Frisco, TX, home of FC Dallas. The program then moves to Seattle on April 21-22 and on to LA-based Chivas USA April 28-29. Specific tryout locations will be announced at a later date. The "Final Event" will take place May 9-13, at the Home Depot Center in Carson, CA, where League scouts and celebrity guests, including Barros Schelotto and Rios, will be on hand to provide guidance and select the ultimate winner in front of a live Univision national television audience on Sunday, May 13.

MLS partners participating in Sueño MLS 2012- presented by Allstate, also include adidas, Degree Men, Gatorade, Pepsi and Volkswagen.

2012 TIMELINE

March 25	Live announcement on República Deportiva
April 14-15	Local market tryouts (FC Dallas)
April 21-22	Local market tryouts (Seattle Sounders FC)
April 28-29	Local market tryouts (Chivas USA)
May 9-13	National Finals in Los Angeles
May 13	Announcement of winner on República Deportiva

PARTICIPANT ELIGIBILITY:
Eligible players must be males between the ages of 14 and 18 years old (born between dates of April 13, 1998 and May 14, 1994) with appropriate identification and retain their amateur status. Current collegiate student athletes will not be permitted to attend the final event in Carson, CA. Sueño MLS participants will be responsible for all personal expenses associated with the local market tryout, including travel to local tryouts, lodging, food, soccer equipment (shoes, training gear, etc.), etc. Program sponsors will cover all expenses for eighteen (18) participants selected to attend the final event in Carson, CA. For more information, please visit www.SuenoMLS.com. Participation in the event is free. Players may not register for more than one city.

PAST WINNERS:

Year	Name	Home Town	Position	Host Team
2007	Jorge Flores	Anaheim, CA	Forward	Chivas USA
2008*	Gabriel Funes Mori	Arlington, TX	Forward	FC Dallas
2008*	Briant Reyes	Downey, CA	Midfielder	Chivas USA
2009	Alberto Lopez	Aurora, Ill	Midfielder	Chicago Fire
2010	Nelson Castro	Houston, TX	Defender	Houston Dynamo
2011	Birnis Adames	Camden, NJ	Forward	Philadelphia Union

*Co-winners in 2008

ABOUT MAJOR LEAGUE SOCCER
Headquartered in New York City, Major League Soccer is the top-flight professional soccer league in the United States and Canada. MLS features many stars from the U.S., Canada, and around the world. Major League Soccer's 17th season will feature 19 clubs each playing 34 regular-season matches. Those clubs include the Chicago Fire; Chivas USA; Colorado Rapids; Columbus Crew; D.C. United; FC Dallas; Houston Dynamo; 2011 MLS Cup champion LA Galaxy; New York Red Bulls; New England Revolution; Philadelphia Union; Portland Timbers; Real Salt Lake; San Jose Earthquakes; Seattle Sounders FC; Sporting Kansas City; Toronto FC; Vancouver Whitecaps FC; and, in their inaugural season, Montreal Impact. For more information about MLS, log on to the league's official website at www.MLSsoccer.com.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate®. As part of Allstate's commitment to strengthen local communities, The Allstate Foundation, Allstate employees, agency owners and the corporation provided $28 million in 2011 to thousands of nonprofit organizations and important causes across the United States.

About Univision Communications Inc.
Univision Communications Inc. (UCI) is the leading media company serving Hispanic America. Its assets include Univision Network, one of the top five networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the country reaching 96% of U.S. Hispanic households; TeleFutura Network, a general-interest Spanish-language broadcast television network reaching 88% of U.S. Hispanic households; Univision Cable Networks, including Galavisión, the country's leading Spanish-language cable network, as well as Univision tlnovelas, a new 24-hour cable network dedicated to novelas, and a suite of six cable offerings - De Película, De Película Clásico, Bandamax, Ritmoson, Telehit and Clásico TV; Univision Studios, which produces and co-produces reality shows, dramatic series and other programming formats for the Company's platforms; Univision Television Group, which owns and/or operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading Hispanic radio group which owns and/or operates 69 radio stations in 16 of the top25 U.S. Hispanic markets and 5 stations in Puerto Rico; Univision Interactive Media, a network of national and local online and mobile sites including Univision.com, which continues to be the #1 most-visited Spanish-language website among U.S. online Hispanics, Univision Móvil, a longstanding industry-leader with unique, relevant mobile products and services, and Univision Partner Group, a specialized advertising and publisher network. Headquartered in New York City, UCI has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit www.univision.net.

www.SuenoMLS.com

Marketing: Three Legendary Motorcycle Builders Collaborate for First Time, Unveil Four New Creations at Daytona Bike Week

Mon, 12 Mar 2012 08:55:00 -0500

Arlen Ness, Rick Fairless and Dave Perewitz each to unveil custom creations inspired by Allstate
This release contains: 1 Related Document

Today, in partnership with three of the country's top motorcycle builders, Allstate Insurance Company announced the unveiling of four custom motorcycle creations inspired by the company, one of which will be given away as the grand prize in a national sweepstakes. The unveiling is a milestone within the motorcycle industry, marking the first-ever collaboration between legendary builders Arlen Ness, Rick Fairless and Dave Perewitz.

"These four beautiful and elaborate creations tell a unique story about our motorcycle product, industry innovations and rider advocacy efforts," said Keith Rutman, vice president of Allstate's Consumer Household unit. "All of these attributes - including safety, customization and advocacy aim to make the world a better place to ride."

The customs, which are part of this historic collaborative effort, each bear unique themes that mirror the distinguished styles of the builders, while reflecting Allstate's dedication to protection.

"Rick, Dave and I have distinct differences in our styles," said Ness. "But in the end, we were able to come together with one goal in mind - the rider."

The bikes will be on display during Daytona Bike Week at the Allstate Rider Protection Zone located at Daytona International Speedway (1801 W. International Speedway Blvd.), which opened Friday, March 9, and then will travel to other major motorcycle rallies across the country during 2012, including:

Daytona Bike Week - Daytona Beach, Fla., March 9-17
Leesburg Bikefest - Leesburg, Fla., April 26-29
Laconia Motorcycle Week - Laconia, N.H., June 9-17
Thunder in the Valley - Johnstown, Pa., June 21-24
Roar on the Shore - Erie, Penn., July 12-14
Sturgis Motorcycle Rally - Sturgis, S.D., Aug. 4-11
Bikes, Blues & BBQ - Fayetteville, Ark., Sept. 26-Sept. 29
Biketoberfest - Daytona Beach, Fla., Oct. 18-21
Lone Star Rally - Galveston/Houston, Texas, Nov. 1-4

About the Bikes

Arlen Ness' Custom Sweepstakes Motorcycle
Arlen Ness' 2012 Victory Cross Country bike features Ness billet wheels including 23" front with matching brake rotors, modular billet and steel handlebars, fusion grips and pegs, deep cut floorboards, stainless steel cables and a Ness front fender.

About Arlen Ness' Custom Motorcycle
Arlen Ness' design features a special digger style frame, 124" S&S engine, 26" wheels, handmade tank and fenders, retro controls and a Le Pera seat. The bike will also feature special Allstate messaging and icons promoting protection.

About Rick Fairless' Custom Motorcycle
Rick Fairless' design features a Strokers Dallas "Pam" frame, 124" S&S polished engine, 120 spoke radial laced wheels, 1938 Chevy headlight and custom pegs, grips, seat and handlebars. The theme for Fairless' bike will feature special messaging to promote Allstate's motorcycle awareness program called Once is Never Enough (ONE).

About Dave Petewitz' Custom Motorcycle
Dave Perewitz's design is a custom road glide motorcycle featuring a 95" twin cam motor, stretched tank and dash with a raked and stretched frame, Kicker sound system, Danny Gray seat and artwork by Keith Hanson. Included with the bike will also be a new iPad with the GoodRide by Allstate app installed.

Fans will be able to register for the national sweepstakes for the Arlen Ness 2012 Victory Cross Country bike by entering online at Allstate.com/MotoSweepstakes or by visiting the Allstate Rider Protection Zone at any of the rallies mentioned above.

###

Contact:

Laura Strykowski, Allstate
(847) 402-5600
Laura.Strykowski@allstate.com

Justin Nicolette, Taylor
(704) 644-6936
jnicolette@taylorstrategy.com

Marketing: Allstate Increases Presence in College Sports with Deal to Become Official Corporate Partner of the NCAA®

Mon, 05 Mar 2012 09:15:00 -0600

Allstate set to introduce "Mayhem" to this year's NCAA March Madness®
This release contains: 1 Related Document

Allstate Insurance Company (NYSE: ALL) today announced it has become an official Corporate Partner of the NCAA. Through a deal with CBS Sports and Turner Sports, the partnership will expand Allstate's extensive presence in collegiate athletics, providing opportunities for the company to activate around the NCAA's 89 men's and women's championship events and support important educational and community initiatives.

The timing of the announcement will allow the company to leverage its partnership surrounding this year's NCAA Division I Men's Basketball Championship, which tips off March 13 in Dayton, Ohio with the First Four and concludes with the NCAA Men's Final Four® in New Orleans March 31-April 2. To launch its NCAA partnership, Allstate will air new television commercials during coverage of the tournament on TBS, CBS, TNT, and truTV.

"Allstate is thrilled to expand its commitment of supporting collegiate athletics and student athletes by becoming an official corporate partner of the NCAA," said Lisa Cochrane, Allstate's senior vice president of marketing. "The excitement of the NCAA tournament has shown us that anything can and will happen - it's March and it can be mayhem."

"Putting a spotlight on the outstanding achievements of student-athletes in the classroom and in competition is a common goal of the NCAA and our new corporate partner Allstate," said Greg Shaheen, NCAA interim executive vice president for championships and alliances. "Allstate has shown its dedication to intercollegiate athletics over the years. We're pleased to welcome Allstate to the NCAA corporate family and provide the company with championship platforms that will broaden its support of student-athletes and place additional emphasis on the value of higher education."

"Through this multi-year partnership with CBS and Turner, Allstate will have the opportunity to showcase its unique brand of creative messaging and strategic activation at NCAA Championship events throughout the year," said Chris Simko, senior vice president, CBS Sports Sales and Marketing and director CBS Sports Properties Group. "The NCAA's corporate marketing program is the perfect fit for a client who has displayed such a thorough corporate commitment to intercollegiate athletics and believes so strongly in the ideal of today's student-athlete."

"We're excited to add another great brand to our Corporate Champion and Corporate Partner family," said Will Funk, senior vice president of NCAA Partnerships and Branded Programming, Turner Sports. "Allstate's creative and innovative marketing will bring a unique voice to the NCAA. We look forward to Allstate's activation across television, digital, mobile and events at various NCAA Championships in the winter, spring and fall."

Allstate will have presence on-site in New Orleans at the NCAA Men's Final Four at Bracket Town™ refreshed by Coca-Cola Zero™, providing fans the chance to experience basketball mayhem first hand. Allstate will offer fans the chance to participate in basketball-themed activities and for the chance to win the ultimate college sports fan prize - a trip for two to the 2013 BCS National Championship game and the 2013 NCAA Men's Final Four in Atlanta..

In addition to its NCAA partnership, Allstate is the title sponsor of the Allstate Sugar Bowl® and the Allstate AFCA Good Works Team®. The company has also contributed more than $2.4 million in general scholarship donations for successful field goal and extra point kicks as part of its Good Hands® Nets program at 71 partner colleges and universities.

As part of the 14-year multi-media agreement with the NCAA, CBS Sports and Turner Sports are licensed and collaborate on the NCAA's corporate marketing program. For information about NCAA Corporate Champions and Corporate Partners, please visit http://bit.ly/NCAA_CCCP.

About Turner Sports
Turner Sports, a division of Turner Broadcasting System, Inc., is an industry leader in televised and online sports programming, airing championship level sporting events on TBS, TNT and truTV, and managing some of the most popular sports sites on the Internet. Turner Sports' television line-up includes the NBA, Major League Baseball, the NCAA Division I Men's Basketball Championship, NASCAR and professional golf. The company's digital portfolio includes SI.com, NASCAR.COM, NCAA.com, PGATOUR.COM, GOLF.com and PGA.com, as well as an accompanying collection of mobile websites and connected device apps. Turner Sports and the NBA also jointly manage NBA Digital, which includes NBA TV, NBA.com, NBA LEAGUE PASS, NBA Mobile, the NBA Game Time App, NBADLEAGUE.com and WNBA.com.

About CBS Sports
CBS Sports, a year-round leader in television sports, broadcasts a portfolio of events on the CBS Television Network, including the NFL's American Football Conference; THE NFL TODAY; college basketball, including the NCAA Division I Men's Basketball Championship; golf, including The Masters(r) and PGA Championship; college football, including the SEC ON CBS; the U.S. Open Tennis Championships; CBS SPORTS SPECTACULAR, including track & field, auto racing and gymnastics. In addition, the division directs CBS Sports Network, a 24-hour national cable network; produces INSIDE THE NFL for SHOWTIME; and partners with CBSSports.com in creating a recognized leader among sports Internet destinations.

About the NCAA
The NCAA is a membership-led nonprofit association of colleges and universities committed to supporting academic and athletic opportunities for more than 400,000 student-athletes at more than 1,000 member colleges and universities. Each year, more than 54,000 student-athletes compete in NCAA championships in Divisions I, II and III sports. Visit www.ncaa.org and www.ncaa.com for more details about the Association, its goals and members and corporate partnerships that help support programs for student-athletes. The NCAA is proud to have the following elite companies as official Corporate Champions—AT&T, Capital One and Coca-Cola—and the following elite companies as official Corporate Partners—Buick, Enterprise, Infiniti, LG, Lowe's, Northwestern Mutual, Reese's (Hershey's), Unilever, UPS and Wheat Thins (Kraft).

NCAA, Final Four, Selection Sunday, The Big Dance, Enjoy More Madness and March Madness are licensed by or trademarks of the National Collegiate Athletic Association.

# # #

Contact:

Laura Strykowski, Allstate
847-402-5600
Laura.Strykowski@allstate.com

Marketing: Allstate® Life Insurance Company to Become Title Sponsor of 13.1 Marathon® Series

Thu, 01 Mar 2012 16:10:00 -0600

Allstate and US Road Sports & Entertainment Group announce sponsorship of the Series and eight events on race circuit
This release contains: 2 Related Documents

Allstate Insurance Company (NYSE: ALL) and US Road Sports & Entertainment Group today announced a multi-year deal for Allstate Life Insurance Company to become the title sponsor of the 13.1 Marathon® Series, the nation's fastest-growing half marathon series. The Series will now be called the Allstate Life InsuranceSM 13.1 Marathon® Series.

Through the collaboration, Allstate Insurance Company receives sponsorship exclusivity in the Life, Auto, Home and Financial Services categories. In addition to the Series entitlement, Allstate Life Insurance Company receives naming rights to each of the eight races, logo placement on all marketing materials, (including finishers' medals) and on-site activation opportunities to provide entertainment and engage with runners and spectators at all races.

"The partnership with the 13.1 Marathon® Series presents a unique opportunity for Allstate Life Insurance to reach the tens of thousands of passionate runners and their families in a positive and healthy environment," said Don Civgin, president, Allstate Financial. "Running, whether casually or competitively, takes commitment. Allstate, through its life insurance products, is committed to giving people peace of mind and helping to protect their goals in life. We're excited to team up with US Road Sports to make the Allstate Life InsuranceSM 13.1 Marathon® Series the best race experience possible for participants and spectators."

"I cannot think of a better partner for the 13.1 Marathon® Series than Allstate® Life Insurance Company. We are privileged to exist in an industry that enjoys an unparalleled level of dedication, a quality that pervades Allstate Life Insurance Company's culture and products," said Greg Laird, CEO, Managing Partner, and Founder of US Road Sports & Entertainment Group. "It is widely recognized that the 13.1 Marathon® Series is the nation's preeminent half marathon series, however, in my mind, this collaboration with Allstate Life Insurance Company removes all doubt that participation in one or all of the 13.1 events is a 'must do' for all runners. We cannot wait to work with Allstate® Life Insurance Company to bring runners an even better race experience."

Allstate® will activate its sponsorship in a variety of ways to enhance the race experience for runners, their families and spectators. Beginning with the Allstate Life InsuranceSM Miami Beach 13.1 Marathon® on March 4 and throughout the series, the Finish Line Festival will host an interactive Allstate footprint, featuring entertainers, games and interactive experiences. A cool-down station will provide race finishers with bottled water and cool towels, while massage therapists will be available to help alleviate post-race aches and pains. Interactive photo stations will give race participants the chance to commemorate their race experience and share images from the day across their social networks.

The Allstate® Life Insurance Sweepstakes will launch in connection with the Miami Beach race and offer consumers the chance to enter to win an ultimate $4,500 running gear shopping spree at Dick's Sporting Goods. All year long, race participants can enter the sweepstakes when they register for one of the seven remaining Allstate Life InsuranceSM 13.1 Marathon® Series races, while runners and spectators will be able to enter online or onsite at each of the events.

Fully launched in 2010, the 13.1 Marathon® Series is a group of races that gives runners and walkers a chance to participate in a stand-alone 13.1 mile race in some of the most popular and scenic running communities nationwide. In 2011 alone, the Series had more than 35,000 participants. This year, race markets include Los Angeles, Miami Beach, New York, Chicago, Boston, Atlanta, Dallas and Fort Lauderdale with events spanning from January to November.

For more information about Allstate® Life Insurance products, please visit www.myallstatefinancial.com. For more information about 13.1 Marathon®, please visit www.131marathon.com.

About Allstate®
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate® is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate® insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate® exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate®. As part of Allstate's commitment to strengthen local communities, The Allstate Foundation, Allstate® employees, agency owners and the corporation provided $28 million in 2011 to thousands of nonprofit organizations and important causes across the United States.

About US Road Sports and Entertainment Group
US Road Sports & Entertainment Group is a health and wellness company dedicated to the production of world class endurance events. The mission of US Road Sports is to offer an unparalleled participant sports experience that showcases host communities and endures as a deeply valued local asset through events that are a part of the city's culture, identity and brand. For each participant, US Road Sports strives to offer events that allow participants of all skill levels the opportunity to improve their physical and mental health and accomplish life-altering goals while
having fun. US Road Sports provides sponsors and municipalities highly effective exposure to help maximize their presence and message in the community.

Contact:
Laura Strykowski, Allstate
(847) 402-5600
Laura.Strykowski@allstate.com

Jason Brown, US Road Sports
(404) 604 - 2190
jbrown@hopebeckham.com

Marketing: U.S. Olympic Committee and Allstate Announce 2012 U.S. Olympic Hall of Fame Nominees, Start of Fan Voting

Mon, 27 Feb 2012 09:55:00 -0600

Public voting period for 2012 Hall of Fame class begins today at TeamUSA.org/halloffame
This release contains: 1 Related Document

The U.S. Olympic Committee and Allstate Insurance Company (NYSE: ALL) today announced the list of nominees eligible for induction into the U.S. Olympic Hall of Fame presented by Allstate and invited fans to start voting for those athletes and teams they feel are most deserving of a spot in the Class of 2012.

The nominee list consists of the following 18 individual Olympic athletes, five Paralympic athletes and five teams.

Individual Nominee Finalists	Paralympic Nominee Finalists
Greg Barton, canoe/kayak	Jean Driscoll, track & field
Valerie Brisco, track & field	Sharon Hedrick, track & field
Gail Devers, track & field	David Larson, track & field
Anne Donovan, basketball	Jim Mastro, goalball, judo, track & field, wrestling
Lisa Fernandez, softball	Tony Volpentest, track & field
Gretchen Fraser, alpine skiing
Cammi Granato, ice hockey	Team Nominee Finalists
Gary Hall, Jr., swimming	1976 women's swimming 4x100m freestyle relay
Bill Koch, cross country skiing	1988 men's volleyball
Kristine Lilly, soccer	1996 women's basketball
Dan O'Brien, track & field	1998 women's ice hockey
Darrell Pace, archery	2004 women's softball
Tracie Ruiz-Conforto, synchronized swimming
Terry Schroeder, water polo
John Smith, wrestling
Dawn Staley, basketball
William Steinkraus, equestrian
Jenny Thompson, swimming

"The U.S. Olympic Hall of Fame celebrates a commitment to excellence and perseverance and recognizes American athletes who are role models and heroes," said Mark LaNeve, Allstate's chief marketing officer and senior executive vice president of agency operations. "Allstate is proud to protect the legacy of these athletes and their accomplishments while offering fans the chance to play an important role in selecting who will be eternally etched in Olympic history."

The public is invited to vote for their preferred candidates and teams by visiting a dedicated voting portal at TeamUSA.org/halloffame. Voters will be allowed to vote once per day, per category, through April 9, 2012. Recognizing the ongoing support that fans give U.S. Olympians, Paralympians and hopefuls in their training and competition, the U.S. Olympic Hall of Fame presented by Allstate was one of the first major sports halls of fame to incorporate fan voting into the selection process.

Once voting closes, the public vote totals will be added to the vote totals of Olympians, Paralympians and U.S. Olympic Family members to determine the six Olympians, one Paralympian and one team that will make up the 2012 class. The U.S. Olympic Hall of Fame presented by Allstate Class of 2012 will be announced in May and inducted on July 12 during an induction ceremony at the Harris Theater in Chicago, Ill.

"It is a privilege to introduce this incredibly deserving group of nominees for induction into the U.S. Olympic Hall of Fame and an honor to invite the American public to vote for who they want to be a part of the class of 2012," said Scott Blackmun, USOC chief executive officer. "With excitement building ahead of the London Games this summer, there is no better time than now to honor the legacy of the great individual and team performances, and make them a permanent part of U.S. Olympic Team history."

The nominees for the 2012 U.S. Olympic Hall of Fame presented by Allstate class were selected by a nominating committee comprised of individuals representing the following areas of the U.S. Olympic Movement: United States Olympians Association, Athletes' Advisory Council, media members, USOC executive team, USOC Board of Directors, one at-large committee member and a Paralympic sports representative.

About the U.S. Olympic Hall of Fame
The U.S. Olympic Hall of Fame was established in 1979 to celebrate the achievements of America's premier athletes in the modern Olympic Games. The first U.S. Olympic Hall of Fame class was inducted in 1983 during ceremonies in Chicago and included Olympic greats such as Bob Beamon, Cassius Clay, Peggy Fleming, Al Oerter, Jesse Owens, Wilma Rudolph, Mark Spitz, Jim Thorpe and the 1980 "Miracle on Ice" men's hockey team. In 2004, after a 12-year hiatus, the U.S. Olympic Hall of Fame was revived through the support of the Allstate Insurance Company as the presenting sponsor. Now every Olympic year, past Olympic athletes, teams, Paralympians, coaches, veterans and special contributors gather to welcome in the newest members of the Hall of Fame

Contact:

Laura Strykowski, Allstate
847.402.5600
Laura.Strykowski@allstate.com

Pete Stuart, Taylor Strategy
704.644.6937
PStuart@taylorstrategy.com

Jon Mason, USOC
719.866.2142
Jon.Mason@usoc.org

Marketing: Allstate Fan Fest to Entertain College Football Fans Prior to the 2012 BCS Bowl Games in New Orleans

Wed, 28 Dec 2011 11:10:00 -0600

Pop sensations Cee Lo Green and Kelly Clarkson to headline main stage performances before the Allstate® Sugar Bowl® and Allstate BCS National Championship™
This release contains: 1 Related Document

The Allstate Fan Fest is back and bigger than ever, returning to the Crescent City for the sixth year with a variety of fun and family-friendly activities and concert performances for college football fans and New Orleans residents leading up to the 78th Allstate® Sugar Bowl® and the 2012 Allstate BCS National Championship™.

Nestled in the heart of the French Quarter in Jackson Square, this year's Allstate Fan Fest will feature live concerts from pop music stars, school pep rallies, marching bands and footballthemed activities to get fans excited for college football's most iconic BCS Bowl games.

Cee Lo Green will headline the festivities leading up to the Allstate BCS National Championship™ with a free concert on Jan. 8, while local legends The Neville Brothers will perform on the Allstate Fan Fest main stage on Jan. 7. Before the Allstate® Sugar Bowl®, fans will enjoy free performances from Kelly Clarkson on Jan. 2., and New Orleans' musicians Trombone Shorty & Orleans Avenue on Jan. 1.

College football fans of the participating Allstate® Sugar Bowl® and the Allstate BCS National Championship™ teams will have a chance to show their school spirit during high energy pep rallies featuring the schools' marching bands, mascots and cheerleaders the day before the Bowl games.

This year, Allstate invites fans to register on-site for a chance to win an on-field experience during trophy presentations after each BCS Bowl game at the Mercedes-Benz Superdome. Also, the first 500 fans that check-in to Allstate Fan Fest on Foursquare will receive a free Allstate® Sugar Bowl® or Allstate BCS National Championship™ phone skin, courtesy of the title sponsor.

The traveling Allstate Tailgate Tour will return to Fan Fest where fans can test their football skills through a variety of interactive games, including a replica "Good Hands®" field goal kicking unit and the Legacy Museum - a hands-on, retrospective look back at the history of college football.

Members of the 2011 Allstate AFCA Good Works Team®, an award which honors college football players who stand out for their commitment to serving the community, will be recognized during a special introduction at Allstate Fan Fest and at halftime of the Allstate® Sugar Bowl®. While in New Orleans, Good Works Team® members will surprise more than 200 local children from the YMCA of Greater Orleans by teaching fundamental football skills as part of a special football clinic on Jan. 2.

The following activities will highlight this year's Allstate Fan Fest:

Sunday, Jan. 1

Trombone Shorty & Orleans Avenue Concert - 6:15 p.m.

Monday, Jan. 2

Virginia Tech Hokies Pep Rally - 1:30 p.m.
Michigan Wolverines Pep Rally - 2:45 p.m.
Allstate AFCA Good Works Team® Introduction - 6:00 p.m.
Kelly Clarkson Concert - 6:15 p.m.

Saturday, Jan. 7

The Neville Brothers Concert - 6:15 p.m.

Sunday, Jan. 8

LSU Tigers Pep Rally - 2:00 p.m.*
Alabama Crimson Tide Pep Rally - 4:00 p.m.*
Cee Lo Green with Eric Benet & Ahsan Concert - 6:15 p.m.

The Allstate Fan Fest is free to the public between the hours of 12 p.m. and 8 p.m. on Sunday, Jan. 1, and Monday, Jan. 2, before the Allstate® Sugar Bowl®, and on Saturday, Jan. 7, and Sunday, Jan. 8, before the Allstate BCS National Championship™. Fan Fest is located at Jackson Square in the Jax Brewery parking lots off Decatur Street.

Allstate will celebrate its sixth year as the title sponsor of the Allstate® Sugar Bowl® held in New Orleans on Jan. 3, 2012. The game will be broadcast on ESPN at 7:30 p.m. CST. This year marks the second time the company has sponsored the Allstate BCS National Championship™, broadcast on ESPN at 7:30 p.m. CST on Jan. 9, 2012. Both BCS Bowl games will be played at the Mercedes-Benz Superdome.

*Times subject to change

Contact:
Stephanie Sheppard, Allstate
847-402-5600
Stephanie.Sheppard@allstate.com

Marketing: College Football Fans Get in the Allstate BCS National Championship™ Action with the Allstate® Championship Challenge

Tue, 20 Dec 2011 11:40:00 -0600

Fans can Make Predictions on Facebook Before and During the BCS Title Game for a Chance to Win Tickets to the 2013 BCS National Championship and Cool College Football Prizes
This release contains: 1 Related Document

Allstate Insurance Company (NYSE: ALL) is inviting fans to get in the game and be part of the 2012 Allstate BCS National Championship™ with the "Allstate® Championship Challenge," where fans can make title game predictions for a chance to win a VIP trip to the 2013 BCS National Championship™ in Miami and other great prizes.

Fans can register for the "Allstate® Championship Challenge" by visiting www.allstatechallenge.com or www.facebook.com/allstate on their computer, tablet or mobile phone and begin predicting what they think will happen during the Allstate BCS National Championship™. The game will be broadcast live on ESPN from the Mercedes-Benz Superdome in New Orleans at 8:30 p.m. EST on Jan. 9, 2012.

Beginning at kickoff on Jan. 9, fans can then showcase their college football savvy to friends by making in-game predictions based on a variety of football statistics and scenarios, including questions like "how many field goals will be kicked in the third quarter?" or "how will the next turnover occur?" Players compete against friends for bragging rights and receive points for each accurate prediction¹.

By registering for the sweepstakes, fans will be eligible to win a VIP trip for two and tickets to next year's BCS National Championship™ in Miami. In addition, at the conclusion of each quarter participants will be randomly selected to win college football-themed prizes, including a Weber® gas grill, Vizio 3D entertainment system, 2012 season tickets to the college football team of their choice and a VIP trip to the 2013 Allstate® Sugar Bowl® in New Orleans.

"The 'Allstate® Championship Challenge' is a fun and unique way for fans to experience and interact with the Allstate BCS National Championship™ while also showing off their college football smarts to friends," said Pam Hollander, senior director of sponsorship marketing for Allstate. "As title sponsor of the BCS title game, Allstate is all about enhancing the fan experience around college football's marquee event."

Fans can enter the "Allstate® Championship Challenge" at any point before or during the Allstate BCS National Championship™ and a live leader board will display updated player points standings which can be viewed by players' Facebook friends. Other quarterly prizes will include authentic college football jerseys and fan gear packages including sporting goods store gift cards.

The accuracy of any predictions will not affect the ability to enter the promotion or the odds of winning. Participants may enter without predicting.

For more information about the "Allstate® Championship Challenge," please visit www.allstatechallenge.com or www.facebook.com/allstate.

# # #

¹The accuracy of any predictions will not affect the ability to enter the promotion or the odds of winning. Participants may enter without predicting.

Contact:

Laura Strykowski, Allstate Media Relations
847-402-5600
Laura.Strykowski@allstate.com

Marketing: Allstate, American Football Coaches Association Name 22 College Football Players to the 2011 Allstate AFCA Good Works Team®

Tue, 20 Sep 2011 10:00:00 -0500

College football's pre-eminent community service award celebrates 20th year honoring student-athletes for their off-the-field accomplishments
This release contains: 1 Related Document

Today, Allstate Insurance Company (NYSE:ALL) and the American Football Coaches Association (AFCA) announced the 22 student-athletes named to the 2011 Allstate AFCA Good Works Team®, one of the most prestigious off-the field honors in college football. For 20 years the award has recognized a select group of college football players committed to making a difference in their communities.

A program record 132 players were nominated for the award this summer. From the nominations, a special voting panel, including former Allstate AFCA Good Works Team® members and current college football broadcasters, selected 22 players from across the country to the team. Of the two 11-member teams, one comprises players competing in the NCAA® Football Bowl Subdivision and the other is a combined team representing the NCAA Football Championship Subdivision, Divisions II, III, and the NAIA.

"For two decades this award has represented one of the great aspects of college football by shining a spotlight on the community involvement of its student-athletes," said Mark LaNeve, Allstate executive vice president, marketing & sales operations, who also serves on the Allstate AFCA Good Works Team® voting panel. "Allstate is proud to partner with the AFCA to present and grow awareness around this award and continues to be inspired by the commitment and dedication of its recipients."

The following players have been selected to the 2011 Allstate AFCA Good Works Team®:

Football Bowl Subdivision (I-A)

Name	Cl.	Pos.	School	Hometown
Robert Griffin	Jr.	QB	Baylor	Copperas Cove, Texas
Chris Potter	Jr.	WR	Boise State	Westlake Village, Calif.
Brian Lockridge	Sr.	RB	Colorado	Trabuco Canyon, Calif.
Aron White	Sr.	TE	Georgia	Columbia, Mo.
Jacob Lewellen	Jr.	DL	Kentucky	Louisville, Ky.
Jared Crick	Sr.	DL	Nebraska	Cozed, Neb.
Alexander Netter	Sr.	OL	Northwestern	Rohnert Park, Calif.
Dayne Crist	Sr.	QB	Notre Dame	Canoga Park, Calif.
Matt Barkley	Jr.	QB	Southern California	Newport Beach, Calif.
Wayne Tribue	Sr.	OL	Temple	York, Pa.
Emmanuel Acho	Sr.	LB	Texas	Dallas, Texas

Football Championship Subdivision (I-AA), Divisions II, III, and NAIA

Name	Cl.	Pos.	School	Hometown
Byron Bell	Sr.	DL	Carson-Newman	Knoxville, Tenn.
Cory Nikkel	Sr.	TE	Central (Iowa)	Pella, Iowa
Jacob Heppner	Sr.	DB	Central Methodist	Mansfield, Mo.
Stoy Hall	Sr.	LB	Drake	Omaha, Neb.
David Melms	Jr.	DB	Macalester	Wauwatosa, Wis.
Kellen Cox	Jr.	WR	Missouri Southern State	Mount Vernon, Mo.
Colby Rohde	Sr.	TE	Morningside	Wathena, Kan.
Justin Belotti	Sr.	DB	North Dakota	Kenosha, Wis.
Yaser Elqutub	Sr.	LB	Northwestern State	Katy, Texas
Matt Greenhalgh	Jr.	OL	Rhode Island	Chepachet, R.I.
Ricky McClain	Jr.	DL	SUNY Maritime	Wantagh, N.Y.

Equally as remarkable as the service contributions of Allstate AFCA Good Works Teams of the past, this year's roster boasts an impressive list of credentials promoting service and volunteerism. From donating bone marrow to a cancer patient to mentoring children home and abroad to playing the piano for hospital patients, the selfless acts of these 22 student-athletes prove that tackles and touchdowns do not have to come at the expense of greatness off the field.

"The tremendous community service activities these young student-athletes participate in is exceptional," said Grant Teaff, Executive Director of the American Football Coaches Association. "These 22 student-athletes have sacrificed their personal time in an attempt to make their communities a better place. We couldn't be more proud to have these players make up the 20th Allstate AFCA Good Works Team®. We are also proud to be partnered with Allstate in recognizing these outstanding student-athletes."

Fans will be able to vote for an Allstate AFCA Good Works Team® Captain by visiting ESPN.com and searching "Good Works". By viewing the player profiles on the website, fans can learn more about this year's team members and their selfless acts of kindness. The Team Captain and his fellow award recipients will be invited to New Orleans to take part in a special volunteer project leading up to the 2012 Allstate® Sugar Bowl®.

The 2011 Allstate AFCA Good Works Team® voting panel includes several former Good Works Team members including former University of Pittsburgh quarterback Alex Van Pelt, former University of Georgia offensive lineman Matt Stinchcomb and former University of Notre Dame defensive lineman Grant Irons. ESPN personalities Lou Holtz, who also serves as the national ambassador for the program, and Rece Davis are also a part of the voting panel, joined by current AFCA president and Montana State University Head Coach Rob Ash, 1987 AFCA President and former Brigham Young University Head Coach LaVell Edwards and Allstate executive vice president Mark LaNeve.

To celebrate the 20th year of the Allstate AFCA Good Works Team®, Allstate has partnered with college sports website LostLettermen.com to host a series of Q&A interviews with Good Works Team® alumni during the 2011 season. To learn more about these past award recipients and where they are now, visit LostLettermen.com and click on the "Allstate" tab.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer known for its "You're In Good Hands With Allstate®" slogan. Now celebrating its 80th anniversary as an insurer, Allstate is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate®.

About the Allstate AFCA Good Works Team®
The Allstate AFCA Good Works Teams® were established in 1992 by the College Football Association, recognizing the extra efforts made by college football players and student support staff off the field. AFCA became the governing body of the award in 1997 and continues to honor college football players who go the extra mile for those in need. Allstate partnered to present the award starting with the 2008 season.

Since 1992, the Southeastern Conference leads all conferences with 54 selections to the Good Works Teams®, followed by the Big 12 with 40 selections and the Atlantic Coast Conference with 29 selections. With Aron White's selection this year, Georgia moves into first place with 13 honorees to the Allstate AFCA Good Works Team. The Bulldogs are followed by Nebraska and St. Thomas (Minn.) with 12 honorees each. Super Bowl XLII and XLI champion quarterbacks Eli and Peyton Manning were members of the 2002 and 1997 Good Works Teams, respectively.

About AFCA
The AFCA was founded in 1922 and currently has more than 11,000 members around the world ranging from the high school level to the professional ranks. According to its constitution, the AFCA was formed, in part, to "maintain the highest possible standards in football and in the coaching profession" and to "provide a forum for the discussion and study of all matters pertaining to football."

Marketing: Pro Football Hall of Fame and Allstate Insurance Announce Partnership to Honor "Hometown Hall of Famers"

Wed, 07 Sep 2011 08:00:00 -0500

Program Recognizes Pro Football's Greatest Players in Their Hometown Communities
This release contains: 1 Related Document

The Pro Football Hall of Fame and Allstate Insurance Company today announced "Hometown Hall of Famers," a national program that will honor the hometown roots of the sport's greatest players with special ceremonies and plaque dedication events in local communities.

"Hometown Hall of Famers presented by the Pro Football Hall of Fame and Allstate" is the Hall of Fame's first nationwide plaque program and will lead into the celebration of its 50th anniversary in August 2012.

The program will host its first event today where Hall of Fame member and national spokesperson Howie Long will be honored in his hometown of Charlestown, Mass. The former all-pro defensive end for the Oakland and Los Angeles Raiders will receive the commemorative plaque at the Charlestown Boys & Girls Club. Long spent countless hours at the Boys & Girls Club while growing up in the greater Boston area.

"Honoring the hometowns that helped create the foundation for Hall of Famers' pathway to the Hall will be truly special as these plaques will live forever in their hometown communities," said George Veras, Pro Football Hall of Fame Enterprises president and CEO. "The Hall of Fame is pleased that Allstate has recognized the significance of this program and given all of us – the players, their communities and the Pro Football Hall of Fame – a chance to celebrate the hometown stories of these legendary professional football players."

The Pro Football Hall of Fame and Allstate will host 10 events in the fall of 2011, and will honor as many as 50 Hall of Famers in their hometowns in 2012. There will be a plaque dedication ceremony honoring former New York Jets quarterback Joe Namath in his hometown of Beaver Falls, Pa., on Sept. 12.

Other Hall of Fame members that will be recognized as part of the program in 2011 include Bart Starr (Montgomery, Ala.), Sonny Jurgensen (Wilmington, N.C.), Barry Sanders (Wichita, Kan.), John Madden (Daly City, Calif.), Walter Payton (Columbia, Miss.), Roger Staubach (Cincinnati) and George Halas (Chicago).

"To be part of a program that brings the prestige and tradition of the Pro Football Hall of Fame to cities and towns across America is an honor for Allstate, our agents and employees," said Beaver Falls, Pa. native Mark LaNeve, Allstate executive vice president, marketing and sales operations. "Allstate is proud to partner with the Pro Football Hall of Fame to keep alive and protect the hometown legacies of some of the most iconic names in pro football history."

Following each presentation, the plaques will live permanently at a designated local venue in the Hall of Famer's hometown community. In Charlestown, the plaque presented to Howie Long will live at the Boys & Girls Club, while the Joe Namath plaque will be on display at City Hall in Beaver Falls. In select markets, the former players will also have commemorative "Hometown Hall of Famer" road signs displayed in their hometowns.

For more information on "Hometown Hall of Famers presented by the Pro Football Hall of Fame and Allstate," fans can visit www.profootballhof.com.

About the Pro Football Hall of Fame Enterprises
Pro Football Hall of Fame Enterprises is a for-profit organization established in 2006 to represent the Pro Football Hall of Fame and its members in the creation of commercial ventures, featuring Hall of Famers and the marks and logos of the Pro Football Hall of Fame, for television shows, new media, merchandise, sponsorships and events. Enterprise thus serves the mission of the PFHOF to enable football fans and the general public to have greater access and interactions with Hall of Famers and the Hall of Fame.

The Allstate Corporation
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer known for its "You're In Good Hands With Allstate®" slogan. Now celebrating its 80th anniversary as an insurer, Allstate is reinventing protection and retirement to help nearly 16 million households insure what they have today and better prepare for tomorrow. Consumers access Allstate insurance products (auto, home, life and retirement) and services through Allstate agencies, independent agencies, and Allstate exclusive financial representatives in the U.S. and Canada, as well as via www.allstate.com and 1-800 Allstate®.

Marketing: Allstate Kicks 2011 College Football Season into Gear with 60 Seconds of Mayhem Sweepstakes

Fri, 02 Sep 2011 08:00:00 -0500

Fans can Enter for a Chance to Win a New Car and Compete for College Football's Ultimate Grand Prize at 2012 Allstate® BCS National Championship in New Orleans
This release contains: 1 Related Document

Mayhem is everywhere, even on college football's biggest stage. Today Allstate Insurance Company (NYSE: ALL) announced its "60 Seconds of Mayhem Sweepstakes" which will reward one lucky fan with a new 2012 Buick Regal GS and a trip to the 2012 Allstate® BCS National Championship in New Orleans, where they will compete against time to win an unprecedented grand prize package including an RV, boat, motorcycle and $30,000 toward a home makeover.

Fans can enter the sweepstakes beginning today through November 30, 2011 by visiting www.allstatecfb.com. Fans can also enter during college football games at stadiums featuring the Allstate "Good Hands®" field goal nets by listening for in-game announcements featuring a special code to text to "Alst8" (25788) to receive one sweepstakes entry.

"As passionate as we are about college football, Allstate is thrilled to provide one fan with the opportunity to win a truly life-changing grand prize on center stage at college football's pinnacle event," said Pam Hollander, director of sponsorship marketing for Allstate. "Our company is in the business of protecting consumers from the mayhem that exists in their daily lives, so it's only fitting to have great prizes that represent the many product lines that Allstate insures be part of the ‘60 Seconds of Mayhem Sweepstakes.'"

To win the grand prize package, the finalist must successfully convert one field goal kick attempt from the 30-yard line in 60 seconds or less, and in no more than five attempts, at halftime of the Allstate® BCS National Championship at the Louisiana Superdome on January 9, 2012. In addition to the opportunity to kick for the sweepstakes' grand prize, the winner, selected at random, will win a brand new 2012 Buick Regal GS and a trip for themselves and three guests to New Orleans for the 2012 Allstate® BCS National Championship.

The grand prize will include a 2012 Forest River Wildcat travel trailer, a 2012 Tahoe Q7 SF boat, a 2012 Cross Country Tour Victory motorcycle and a $30,000 gift card from a home improvement store.

Fans who register for the sweepstakes will also be eligible to instantly win weekly prizes to enhance their college football experience, whether they're watching the big game on television or making a road trip to see their alma mater play in person. Instant prizes include airfare gift certificates, tailgate grills, digital cameras, flat screen TVs, GPS devices, home theater systems and more.

Fans will also be able to enter the sweepstakes by visiting the traveling Allstate Tailgate Tour during one of its game day stops at Allstate-sponsored universities during the 2011 college football season. The Allstate Tailgate Tour is a unique and interactive fan experience featuring college football-themed activities for fans of all ages.

For more information about the "60 Seconds of Mayhem Sweepstakes," please visit www.allstatecfb.com.

Marketing: Allstate, Tom Joyner Foundation Unite To Fight A Trend: Runaway College Costs Forcing Students To Drop Out

Wed, 17 Aug 2011 08:30:00 -0500

Third annual Allstate Quotes for Education program seeks to double fundraising to $200,000
This release contains: 1 Related Document

As education costs continue to rise and Congress considers deeper cuts to federal aid and loans,many college students face perhaps the toughest choice of their young lives: fight on or drop out.

To increase the financial options available for students, Allstate has teamed up with The Tom Joyner Foundation to assist deserving students with scholarships through the third annual "Quotes for Education"(QFE) program. QFE continues Allstate's history of investing in initiatives that strengthen Historically Black Colleges and Universities (HBCUs). This year, the goal is to provide $200,000 for support of the HBCUs and the QFE program.

Allstate will donate $10 to The Tom Joyner Foundation for every insurance quote (auto, renters, homeowners and more), up to $200,000,received through December 31, 2011.

Supporting Quotes for Education is as simple as Click, Call or Quote:

Click - Go to www.allstate.com/quotesforeducation to find a participating Allstate agent near you or get a quote online

Call - Allstate at 866-998-2188 to speak to an Allstate representative any time, day or night

Quote - Receive anyinsurance quote from Allstate through December, 31, 2011

"Today's struggling economy and distressedjob market make it more important than ever to secure a college education," said Tom Joyner, Founder of The Tom Joyner Foundation. "Our mission is to help young people get a college education andultimately compete in this highly-demanding global workforce."

"In addition to supporting a trusted community partner like The Tom Joyner Foundation, we're also pleased that this program engages families and communities as part of the solution," said Kimberly Turner, marketing manager for Allstate. "By completing a quick, no-obligation auto, home, renters or life insurance quote, people can join with us in the effort to help keep the dream of a college education alive for hard-working students."

For students from families of limited means, earning a college education is an uphill battle. Consider these facts:

Since the early 1980s, college tuition and fees have increased at four times the rate of inflation – even faster than skyrocketing healthcare expenses. ("Measuring Up 2008", National Center for Public Policy and Higher Education, 2008)
After exhausting all sources of grant aid, the typical low-income student must come up with more than $11,000 a year to attend a public or private nonprofit college. (Education Trust analysis of NPSA, 2008)
The disparity between upper and lower-income students is profound: more than 90 percent of high school students from families making more than $100,000 enroll in college, compared to 78 percent of students from families making $50,001 to $100,000, and 52 percent of students from families making $20,000 and less. (NASFAA, "Measuring Up 2008", National Center for Public Policy and Higher Education, 2008)

About The Tom Joyner Foundation
The Tom Joyner Foundation's primary mission is helping to keep students enrolled in Historically Black Colleges & Universities (HBCUs.)Since 1998, the foundation, chaired by nationally syndicated radio personality Tom Joyner, has raised more than $60 million to help keep students enrolled in black colleges, has assisted more than 14,000 students and worked with more than 100 HBCUs. Throughout the week, the Foundation announces scholarship winners on the nationally syndicated radio show hosted by its founder, Tom Joyner. Each week, separate financial awards are focused on students who are single parents and distinguished male students at each ‘School of the Month'. The organization's largest annual fundraiser is its "Fantastic Voyage"™, which is a seven-day, six-night cruise that raises more than $1 million a year.

Marketing: Allstate, American Football Coaches Association Announce Record 132 Nominees for Prestigious College Football Community Service Award

Tue, 19 Jul 2011 08:55:00 -0500

Allstate AFCA Good Works Team® celebrates 20th year honoring student-athletes for their commitment to serving others
This release contains: 1 Related Document

Allstate Insurance Company and the American Football Coaches Association (AFCA) today announced a record 132 nominees for the 2011 Allstate AFCA Good Works Team®. The award recognizes the selfless contributions to volunteerism and community service made by college football student-athletes across the nation.

This year marks the program's 20th year honoring college football players at all levels of competition who stand out for their "good works" in the community. Since 1992, selection to the Allstate AFCA Good Works Team® has become the gold standard for off-the-field character and leadership for college football players. The honor is widely considered the sport's pre-eminent community service award.

"This program has grown dramatically throughout the years due to the volunteerism and commitment of these great student-athletes to their communities," said Mark LaNeve, Allstate Executive Vice President, Marketing & Sales Operations, who also serves on the Allstate AFCA Good Works Team® voting panel. "To be associated with an award that reflects so positively on college football is an inspiration for Allstate, our employees and our agents, especially as the Allstate AFCA Good Works Team® celebrates its 20th year."

While it is often college football players' on-field exploits that receive the most attention from fans and media, the Allstate AFCA Good Works Team® award shines a spotlight on student-athletes' efforts away from the playing field by sharing their stories of serving others.

From creating mentorship programs at local schools, to traveling on mission trips around the world, to donating bone marrow to a cancer patient, this year's Allstate AFCA Good Works Team® nominees boast some of the most impressive community service resumes in the program's history.

"The Allstate AFCA Good Works Team is one of the most important awards in college football because it highlights some of the best and brightest student-athletes in the country," said Grant Teaff, AFCA Executive Director. "With this being the 20th year of this outstanding award, it's great to see a record number of nominees sent in from some of the leading football programs in the nation. The AFCA is proud to share in this anniversary year with our partners at Allstate."

From the nominees submitted by sports information directors across the nation on behalf of their schools, a special voting panel consisting of former Good Works Team® members and prominent college football media members will select two 11-player Good Works Teams® - one comprising of players from the NCAA Football Bowl Subdivision and another representing players from the NCAA Football Championship Subdivision, Divisions II, III, and the NAIA. The 22 student-athletes named to the 2011 Allstate AFCA Good Works Team® will be announced in late September.

After a successful first-year partnership with ESPN.com, Allstate and the AFCA will re-launch its customized Allstate AFCA Good Works Team® website featuring profiles and images of the final team members, as well as an opportunity for fans to vote for the 2011 Allstate AFCA Good Works Team® Captain.

The 2011 Allstate AFCA Good Works Team® voting panel includes: former Good Works Team® members Alex Van Pelt (Pittsburgh, 1992 team), Zaid Abdul-Aleem (Duke, 1994 team), Matt Stinchcomb (Georgia, 1997, 1998 teams), Grant Irons (Notre Dame, 1999 team), Brian Brenberg (St. Thomas, 2001 team), Mike Proman (Amherst, 2002 team); media members Lou Holtz (ESPN), Rece Davis (ESPN), Tom O'Toole (USA Today), Gary Shelton (St. Petersburg Times), Blair Kerkhoff (Kansas City Star); current AFCA President and Montana State University Head Coach Rob Ash; 1987 AFCA President LaVell Edwards, former head coach at Brigham Young University; and Allstate Executive Vice President, Marketing & Sales Operations, Mark LaNeve.

In order to meet the criteria set forth by Allstate and the AFCA, each player must be actively involved and committed to working with a charitable organization, service group or community service while maintaining good academic standing.

The following players have been nominated for consideration to be named to the 2011 Allstate AFCA Good Works Team®.

Football Bowl Subdivision

Air Force Academy - A.J. Wallerstein
Arizona State University - Aaron Pflugrad
Auburn University - T'Sharvan Bell
Baylor University - Robert Griffin
Boise State University - Chris Potter
Bowling Green State University - Ronnie Goble
Central Michigan University - Cody Wilson
Clemson University - Dwayne Allen
Colorado State University - Ivory Herd
Georgia Institute of Technology - Roddy Jones
Indiana University - Leon Beckum
Iowa State University - Jake Knott
Kansas State University - Tysyn Hartman
Middle Tennessee State University - Alan Gendreau
North Carolina State University - Asa Watson
Northwestern University - Alexander Netter
Oklahoma State University - Brandon Weeden
Oregon State University - Johnny Hekker
Purdue University - Rob Henry
Rice University - Kyle Martens
Rutgers University - Scott Vallone
Southern Methodist University - Kelvin Beachum
Syracuse University - Adam Harris
Temple University - Wayne Tribue
Texas A&M University - Ryan Tannehill
Texas Christian University - Jeff Olson
University of Arizona - Nick Foles
University of Central Florida - Ronnie Weaver
University of Cincinnati - J.K. Schaffer
University of Colorado - Brian Lockridge
University of Florida - Jeff Demps
University of Georgia - Aron White
University of Iowa - Eric Guthrie
University of Kentucky - Jacob Lewellen
University of Louisville - Greg Scruggs
University of Memphis - Michael Antonescu
University of Michigan - Patrick Omameh
University of Minnesota - Donald Wilhite
University of Mississippi - Jason Jones
University of Missouri - Michael Egnew
University of Nebraska - Jared Crick
University of Nevada - Las Vegas - Nate Carter
University of North Carolina - Matt Merletti
University of Notre Dame - Dayne Crist
University of Pittsburgh - Andrew Taglianetti
University of South Carolina - Kenny Miles
University of South Florida - Chaz Hine
University of Southern California - Matt Barkley
University of Texas - Emmanuel Acho
University of Toledo - Eric Page
University of Utah - Tony Bergstrom
University of Virginia - Chase Minnifield
Utah State University - Eric Moats
West Virginia University - Keith Tandy
Western Kentucky University - Jack Doyle
Western Michigan University - John Potter

Combined Divisions (FCS, II, III & NAIA)

Angelo State University - Alvin Johnson
Campbell University - Branden Burt
Campbellsville University - William Warf
Capital University - Troy Spiker
Carroll College (Mont.) - Nick Petrusha
Carson-Newman College - Byron Bell
Central College (Iowa) - Cory Nikkel
Central Methodist University - Jacob Heppner
Charleston Southern University - Chris Kuzdale
Dakota Wesleyan University - Anthony Muilenburg
Drake University - Stoy Hall
Duquesne University - Zach Richert
Elmhurst College - Chris Kirkpatrick
Elon University - Dale Riley
Ferris State University - Tom Schneider
Florida A&M University - Padric Scott
Frostburg State University - Josh Volpe
Georgia Southern University - Andrew Boyd Sasser
Grinnell College - Mike Bogard
Heidelberg University - Derrick Arbogast
Henderson State University - Nick Johnson
Hobart College - Jarrid Blades
Illinois State University - Matt Lancaster
Indiana State University - Alex Sewall
Johns Hopkins University - Doug Drummond
Macalester College - David Melms
McNeese State University - Ben Bourgeois
Millsaps College - Garrett Pinciotti
Missouri Southern State University - Kellen Cox
Montana State University - Rick Haluszka
Morningside College - Colby Rohde
North Dakota State University - Coulter Boyer
North Park University - Casey Smagala
Northern Arizona University - Matt Myers
Northwest Missouri State University - Jake Soy
Northwestern College (Iowa) - Chris Butler
Northwestern State University (La.) - Yaser Elqutub
Old Dominion University - Ronnie Cameron
Samford University - Jeremy Towns
Shenandoah University - Kyle Feldman
South Dakota School of Mines and Technology - Andy Smith
South Dakota State University - Jake Steffen
Southern Illinois University - Mike McElroy
St. Cloud State University - Matt Theis
St. John's University (Minn.) - Andrew Rotschafer
St. Olaf College - Leon Clark
St. Xavier University - Michael Prosser
SUNY Maritime College - Ricky McClain
Tarleton State University - Levi Kirkland
Thiel College - Tim Taylor
Thomas More College - Jay Volker
Towson University - Marcus Valentine
Trinity University (Texas) - Markham Stayton
Tusculum College - Bo Cordell
Union College - Jonathan Stidd
University of California - Davis - Bobby Erskine
University of Dubuque - Michael Zweifel
University of Montana - Alex Shaw
University of New Hampshire - Chris Zarkoskie
University of North Dakota - Justin Belotti
University of Northern Iowa - Ben Boothby
University of Redlands - Tyler Aubrey
University of Rhode Island - Matt Greenhalgh
University of San Diego - Al-Rilwan Adeyemi
University of Sioux Falls - Braden Wieking
University of St. Thomas (Minn.) - Fritz Waldvogel
University of Tennessee - Chattanooga - B.J. Coleman
University of the Incarnate Word - Jacob Love
University of Wisconsin-Whitewater - Kris Rosholt
Wartburg College - Logan Hansen
Washington University in St. Louis - Kyle Larkin
Wayne State College (Neb.) - Joe Bundy
Wayne State University (Mich.) - Josh Renel
Wheaton College - Jordan Chapman
Williams College - William Hamrick
Winona State University - Alex Kautza

About the Allstate AFCA Good Works Team®
The Allstate AFCA Good Works Teams® were established in 1992 by the College Football Association, recognizing the extra efforts made by college football players and student support staff off the field. AFCA became the governing body of the award in 1997 and continues to honor college football players who go the extra mile for those in need. Allstate partnered to present the award starting with the 2008 season.

Since 1992, the Southeastern Conference leads all conferences with 52 selections to the Good Works Teams®, followed by the Big 12 with 38 selections and the Atlantic Coast Conference with 29 selections. In 2009, St. Thomas defensive back Jeffrey Hilliard became the 12th Tommie, and Georgia defensive lineman Jeff Owens became the 12th Bulldog to be selected to the Allstate AFCA Good Works Team®, tying both schools for the most selections of all time. Super Bowl XLII and XLI champion quarterbacks Eli and Peyton Manning were members of the 2002 and 1997 Good Works Teams®, respectively.

###

Pete Stuart, Taylor
704-644-6937
pstuart@taylorstrategy.com

Raleigh Floyd, Allstate
847-402-5600
rflad@allstate.com

Vince Thompson, AFCA Media Relations
254-754-9900
vince@afca.com

Marketing: Allstate, American Football Coaches Association Name 22 College Football Players to the 2010 Allstate AFCA Good Works Team®

Tue, 21 Sep 2010 03:00:56 -0500

College Football's Pre-eminent Community Service Award to Feature First-Ever Fan Vote on ESPN.com for Allstate AFCA Good Works Team® Captain
This release contains: 1 Photo, 1 Related Document

Few awards in college football look beyond a player's statistics to recognize excellence and achievement in places where touchdowns and interceptions do not matter. Today, Allstate Insurance Company and the American Football Coaches Association (AFCA) announced the 22 student-athletes chosen for the 2010 Allstate AFCA Good Works Team®, one of the most prestigious off-the-field honors in college football.

A total of 112 players across all collegiate levels of the sport were nominated for the award by sports information directors on behalf of their teams, the most ever in the 19-year history of the program. From the nominations, a special selection committee named 22 college football players from across the country to the 2010 Allstate AFCA Good Works Team®. Of the two 11-member teams, one includes players competing in the NCAA® Football Bowl Subdivision (I-A) and the other is a combined team representing the NCAA® Football Championship Subdivision (I-AA), Divisions II, III, and the NAIA.

"Allstate's partnership with the AFCA to present this award is not about X's and O's," said Guy Hill, vice president of sales and service for Allstate, who also served on the Allstate AFCA Good Works Team® voting panel. "By shining a spotlight on college football student-athletes who demonstrate a unique commitment to serving their communities, we are protecting the integrity of the sport and showcasing its positive impact that extends well beyond the field of play."

The following players have been selected to the 2010 Allstate AFCA Good Works Teams®:

Football Bowl Subdivision (I-A)

Name	Cl.	Pos.	School	Hometown
Riley Nelson	Jr.	QB	Brigham Young	Logan, Utah
Bryan Morgan	Sr.	OL	Duke	Hoover, Ala.
Christian Ponder	Sr.	QB	Florida State	Colleyville, T
Ben Chappell	Sr.	QB	Indiana	Bloomington, Ind.
Kirk Cousins	Jr.	QB	Michigan State	Holland, Mich.
Adam Kiel	Jr.	OL	Northern Illinois	Wentzville, Mo.
Corbin Bryant	Sr.	DL	Northwestern	Chicago
Quinton Carter	Sr.	DB	Oklahoma	Las Vegas
Stefen Wisniewski	Sr.	OL	Penn State	Bridgeville, Pa.
Amara Kamara	Sr.	LB	Temple	Newark, N.J.
Sam Acho	Sr.	DL	Texas	Dallas

Football Championship Subdivision (I-AA), Divisions II, III, and NAIA

Name	Cl.	Pos.	School	Hometown
Diego Oquendo	Sr.	DB	Augustana (S.D.)	Staten Island, N.Y.
Matt Fraley	Sr.	DL	Central Methodist	St. Robert, Mo.
Jordan Lancaster	Sr.	OL	Charleston Southern	Ocean Isle Beach, N.C.
Madison McCalmon	Sr.	OL	Cumberlands (Ky.)	Ringgold, Ga.
John Behm	Jr.	LB	Davidson	Cleveland
Dan Prindle	Jr.	OL	Dayton	Fairborn, Ohio
Siddiq Haynes	Sr.	DL	Delaware	Durham, N.C.
Billy Clark	Sr.	OL	Lindenwood	West Palm Beach, Fla.
Brandon Johnson	Sr.	DB	Tarleton State	Giddings, Texas
DeIra Glover	Sr.	DB	Texas A&M – Kingsville	Hempstead, Texas
Patrick Mengelkoch	Sr.	TE	Wisconsin – Stout	Champlin, Minn.

While on-field heroics may capture the attention of college football fans and media, it is the commitment to service and volunteerism demonstrated by these 22 players that truly represents what is good about the game. These student-athletes have dedicated themselves to improving the lives of others, from serving on medical mission trips to Africa, to befriending elderly community members, to supporting cancer research initiatives. In doing so, they are serving to protect the image of a sport beloved by thousands of fans across the country.

"Reading about all the community service activities and off the field accomplishments of the 22 members of this year's Allstate AFCA Good Works Team® is humbling," said Grant Teaff, AFCA Executive Director. "Even at a young age, they get what is really important in life, and they represent thousands of college football players across the nation that are doing the same things on campus and in their hometowns. We're proud to join Allstate in recognizing these outstanding student-athletes."

For the first time in the program's history, fans will be able to vote for a Team Captain by visiting ESPN.com and searching "Good Works." The Team Captain will be recognized by ESPN personality and Allstate AFCA Good Works Team® national ambassador Lou Holtz during The Home Depot ESPNU College Football Awards on Dec. 9 at 7 p.m. ET on ESPN. The site also features profiles of the award recipients and their selfless acts of kindness.

Allstate assembled a high-profile voting panel made up of previous Allstate AFCA Good Works Team® members, including former University of Georgia lineman Matt Stinchcomb and former Tulane University running back Mewelde Moore, as well as prominent college football media personalities, including ESPN analyst Lou Holtz, ESPN.com writer Pat Forde and USA Today college sports editor Tom O'Toole. Also part of the selection committee are current AFCA president and University of Mount Union head coach Larry Kehres, 1996 AFCA president and former head coach at the United States Air Force Academy Fisher DeBerry, and Allstate vice president Guy Hill.

About the Allstate AFCA Good Works Team®
In order to meet the criteria set forth by Allstate and AFCA, each player must be actively involved and committed to working with a charitable organization, service group or community service while maintaining good academic standing.

The Allstate AFCA Good Works Teams® were established in 1992 by the College Football Association, recognizing the extra efforts made by college football players and student support staff off the field. AFCA became the governing body of the award in 1997 and continues to honor college football players who go the extra mile for those in need. Allstate partnered to present the award starting with the 2008 season.

Since 1992, the Southeastern Conference leads all conferences with 52 selections to the Good Works Teams®, followed by the Big 12 with 38 selections and the Minnesota Intercollegiate Athletic Conference with 22 selections. In 2009, St. Thomas defensive back Jeffrey Hilliard became the 12th Tommie, and Georgia defensive lineman Jeff Owens became the 12th Bulldog to be selected to the Allstate AFCA Good Works Team®, tying both schools for the most selections of all time. Super Bowl XLII and XLI champion quarterbacks Eli and Peyton Manning were members of the 2002 and 1997 Good Works Teams®, respectively.

About AFCA
The American Football Coaches Association was founded in 1922 and currently has more than 10,000 members around the world ranging from the high school level to the professional ranks. According to its constitution, AFCA was formed, in part, to "maintain the highest possible standards in football and in the coaching profession" and to "provide a forum for the discussion and study of all matters pertaining to football."

Marketing: Allstate Declares "Mayhem is Coming" in New Ad Campaign

Mon, 21 Jun 2010 16:04:56 -0500

As embodiment of life's uncertainties, "Mayhem" illustrates need for the right protection
This release contains: 1 Related Document

As a complement to the reassuring "Our Stand" advertising representing the brand since 2003, Allstate is introducing the anti-hero "Mayhem" in a new national television campaign, with rollout plans for online and place-based advertising, including cinema and gas-station television, throughout the summer.

By depicting the uncertainties of everyday life, the advertising reinforces humorously why consumers need the protection of Allstate insurance. This new ad campaign reminds consumers they need the protection Allstate provides. It emphasizes that protection is not all about price; it's about the value they receive. The ad campaign will set Allstate apart, increase awareness and consideration, while driving business to agency offices, the web site and call centers.

In the new edgier ads, Mayhem becomes tree branches crushing a car, deer darting into the road or a distracted teen texting behind the wheel to drive home the point that uncertainty is everywhere. The ads close with Dennis Haysbert saying "dollar for dollar, nobody protects you like Allstate."

"All insurance is not the same. You get what you pay for," said Mark LaNeve, chief marketing officer for Allstate. "What we say in the new ads is it's not just about price. But dollar for dollar, nobody protects you like Allstate. Post-recession consumer research indicates an increased desire for true value; consumers understand that proper coverage from a trusted company is critical."

Mayhem is played by New York actor Dean Winters, best known for his roles on HBO's award-winning series Oz, the Emmy-winning comedy 30 Rock, and on FX's critically acclaimed Rescue Me. "Mayhem personifies uncertainty and helps us reinforce why Allstate exists - to provide our customers with the best protection and value available," added LaNeve.

In addition to national rollout plans, the campaign will appear in local-market print, radio and out-of-home advertising.

While Mayhem marks a new direction for Allstate, Dennis Haysbert will continue as the primary spokesperson for Allstate. The company plans to debut new ads featuring Haysbert later this summer.

Contact:

Raleigh Floyd
(847) 402-5600

Marketing: Allstate Commercial Star ‘Bergwood' Campaigns to Make Safeties Worth More Than Two Points in College Football

Tue, 06 Oct 2009 17:08:52 -0500

Fans can sign 'Proposition Safety' at Bergwood.net to make rare scoring play worth eight points
This release contains: 1 Related Document

If a safety is one of the rarest plays in college football, then why is it only worth two points? "Bergwood," the off-beat, Bobby Bowden-obsessed star of Allstate's popular college football advertising campaign, is posing the very same question to college football fans across the country this fall as he rallies support for "Proposition Safety," the first-ever national campaign to increase the value of a safety from two to eight points.

"Touchdowns and field goals are super awesome, but we see those scores happen all the time. Should they be worth more than a safety? – I think not!" said Bergwood. "I believe that defenses across the country should be fairly rewarded for scoring a safety – one of the rarest, most difficult plays in college football – and I'm looking for fans who feel the same."

Beginning today, college football fans can show their support for Bergwood by signing "Proposition Safety" online at Bergwood.net (www.Bergwood.net). Registered fans who add their names to the proposition will have a chance to be a part of college football history while also receiving eight "Bergchandise" points which are redeemable for college-football themed Bergwood gear and tailgating items available on the Web site.

In 2008, there were 61 safeties scored in Football Bowl Subdivision (Div. I-A) games compared to 5,169 touchdowns and 1,654 field goals. The safety has played a major role in marquee games this season as well, including the University of Tennessee's nationally televised matchup against UCLA. During the game, Tennessee sacked the Bruins' quarterback in the end zone for a safety, but the Volunteers still lost by a score of 19-15.

"Everybody remembers the low-scoring, 3-2 slugfest when Auburn traveled to Mississippi State last year. Well, the Bulldogs would have sent those Tigers home with tails between their legs if MSU was rewarded eight points for the team's safety," said Bergwood. "At the University of Miami in 2008, the Hurricanes scored a safety and still lost by two points to rival Florida State. Where's the love?"

The commercial star will also hit the road with the Allstate Tailgate Tour to make his plea to fans directly at some of the biggest games of the 2009 season. The campaign trail officially kicks off on Oct. 10 when the University of Florida battles rival Louisiana State University at Tiger Stadium in Baton Rouge, La., and continues through the regular and bowl seasons with stops in Tulsa, Iowa City, the SEC Championship, Allstate Sugar Bowl, Fiesta Bowl and BCS National Championship.

"Allstate prides itself in rewarding customers for safety on the road, so naturally we're lending our full support to Bergwood as he embarks on this national 'Proposition Safety' campaign," said Lisa Cochrane, vice president of marketing for Allstate. "No one is more passionate about the game of college football than Bergwood, so if there's anyone who can rally fans around an important cause like this, it's him. We wish him the best of luck!"

In September, Allstate launched a series of new college football-themed television commercials featuring the Bergwood character. The latest ads in the popular advertising campaign, now in its fourth year, are titled "Grill," "Tar Tar" and "Streaker," and again take place in a tailgating setting outside a stadium.

Allstate also launched an enhanced version of Bergwood.net, the rivalry-themed Web site where college football fans can navigate Bergwood's virtual tailgate, "razz" their friends with fun rivalry tools and games, and earn points to win cool "Bergchandise."

Contact:

Raleigh Floyd, Allstate
847-402-7891
rflad@allstate.com

Pete Stuart, Taylor
704-409-7704
pstuart@taylorpr.com

Marketing: Allstate and the American Football Coaches Association Announce Twenty-Two College Football Players Named to the 2009 Allstate AFCA Good Works Team®

Thu, 24 Sep 2009 19:28:00 -0500

Allstate AFCA Good Works Team® Honors Student-Athletes for Outstanding Efforts in Volunteerism and Community Service
This release contains: 1 Related Document

For a select group of college football players, the words "sacrifice" and "commitment" extend far beyond the football field to places that don't require helmets and shoulder pads. Allstate Insurance Company and the American Football Coaches Association (AFCA) today have announced the 22 student-athletes chosen for the 2009 Allstate AFCA Good Works Teams®, honoring dedicated and hard-working studentathletes for their off-the-field achievements and selfless contributions to their communities.

This summer, a record 106 players were nominated for this prestigious honor by sports information directors on behalf of their teams, surpassing all previous single-season nominee totals since the program began in 1992. From the nominations, a special selection committee named 22 college football players from across the country to the Allstate AFCA Good Works Team®.

The two 11-member teams - one composed of players competing in the NCAA® Football Bowl Subdivision (I-A) and a combined team representing the NCAA® Football Championship Subdivision (I-AA), Divisions II, III and the NAIA - honor players that embody the true spirit of "teamwork" and "giving back" through commendable acts of kindness and community service.

The Allstate AFCA Good Works Team® is now in its 18th season to present the award. College Football Hall of Fame coach and ESPN personality Lou Holtz will once again serve as the spokesperson for the 2009 Allstate AFCA Good Works Teams®.

"Allstate has been inspired by the commitment and sacrifice these student-athletes have made to better our communities and improve the lives of our neighbors," said Lisa Cochrane, vice president of marketing for Allstate. "As a proud partner of the AFCA, we feel that it's our responsibility to shine a spotlight on these young men for the outstanding impact they've made off the field."

While game-saving tackles and last-second field goals may dominate the television highlights, these 22 players have done remarkable things in their communities and changed countless lives in the process, from helping refugees in Afghanistan, to registering people to vote in the Presidential election, to befriending people stricken with disabilities.

"These 22 student-athletes represent thousands of college football players who make a difference in their communities through volunteer service on campus and in their hometowns," said AFCA Executive Director Grant Teaff. "We're proud to join Allstate in recognizing these young people who are dedicated to improving the world in which we live."

Allstate has assembled a high-profile voting panel made up of previous Good Works Team® members, including former University of Georgia lineman Matt Stinchcomb and former Tulane University running back Mewelde Moore, as well as prominent college football media personalities, including ESPN's Lou Holtz and Kirk Herbstreit and CBSSports.com's Dennis Dodd, to elect this year's team. Also a part of the selection committee are current AFCA president and San Jose State University head coach Dick Tomey, 1996 AFCA president and former head coach at the United States Air Force Academy Fisher DeBerry, and Allstate vice president Guy Hill.

In order to meet the criteria set forth by Allstate and AFCA, each player must be actively involved and committed to working with a charitable organization, service group or community service while maintaining good academic standing. Candidates must also display sincere concern and reliability, while also having made a favorable impression on the organizations with which they are involved. Neither athletic ability nor on-the-field achievements are among the selection criteria.

The following players have been selected to the 2009 Allstate AFCA Good Works Teams®:

Football Bowl Subdivision (I-A)

Name	Cl.	Pos.	School	Hometown
Xavier Dye	Jr.	WR	Clemson	Greenwood, S.C.
Tim Tebow	Sr.	QB	Florida	Jacksonville, Fla.
Jeff Owens	Sr.	DL	Georgia	Sunrise, Fla.
Jammie Kirlew	Sr.	DL	Indiana	Orlando, Fla.
Darrell Stuckey	Sr.	DB	Kansas	Kansas City, Kan.
Zoltan Mesko	Sr.	P	Michigan	Twinsburg, Ohio
Andrew Brewer	Sr.	WR	Northwestern	Tulsa, Okla.
Taylor Kavanaugh	Sr.	WR	Oregon St.	Portland, Ore.
Travis Jones	Sr.	LB	San Jose St.	Atascadero, Calif.
Derrick Coleman	So.	RB	UCLA	Fullerton, Calif.
Chris Maragos	Sr.	DB	Wisconsin	Racine, Wis.

Football Championship Subdivision (I-AA), Divisions II, III, and NAIA

Name	Cl.	Pos.	School	Hometown
Joe Goldufsky	Sr.	DL	Beloit	Buffalo Grove, Ill.
Reid Velo	Jr.	WR	Bethel (Minn.)	Nashwuak, Minn.
David Pesek	Sr.	QB	Colorado School of Mines	Centennial, Colo.
Paul Hughes	Sr.	LB	Cumberlands (Ky.)	Montezuma, Ga.
Chris Owens	Sr.	WR	Earlham	Ft. Thomas, Ky.
Joshua Cain	Sr.	DB	Jacksonville St.	Wetumpka, Ala.
Tim Miller	Sr.	OL	Johns Hopkins	Ronkonkoma, N.Y.
Richard Bowman	Sr.	DB	North Dakota St.	Houston, Texas
Kevin Grayson	Jr.	WR	Richmond	Richmond, Va.
Jeffrey Hilliard	Sr.	DB	St. Thomas (Minn.)	Woodbury, Minn.
Jacob Rowe	Jr.	DL	Tarleton St.	Alvarado, Texas

Since 1992, the Southeastern Conference leads all conferences with 52 selections to the Good Works Teams®, followed by the Big 12 with 36 selections and the Minnesota Intercollegiate Athletic Conference with 22 selections. In 2009, St. Thomas, Minn. defensive back Jeffrey Hilliard became the 12th Tommie to be selected to the Allstate AFCA Good Works Team®, giving them the most selections of all time. Super Bowl XLII and XLI champion quarterbacks Eli and Peyton Manning were members of the 2002 and 1997 Good Works Teams®, respectively.

Contact:

Raleigh Floyd, Allstate Media Relations
847-402-7891
rflad@allstate.com

Pete Stuart, Taylor
704-409-7704
pstuart@taylorpr.com

Vince Thompson, AFCA Media Relations
254-754-9900
vince@afca.com

Marketing: U.S. Olympic Committee and Allstate Name Kevan Gosper as Recipient of Inaugural Olive Branch Achievement Award

Thu, 06 Aug 2009 12:05:00 -0500

New International Award to Honor Individual who Best Represents Ideals of Olympic Movement
This release contains: 1 Related Document

Today, the U.S. Olympic Committee (USOC) and Allstate Insurance Company (NYSE: ALL) announced Kevan Gosper as the recipient of the inaugural Olive Branch Achievement Award, an international-themed award created by the USOC and inspired by Allstate chairman, president and chief executive officer Tom Wilson. The Olive Branch Achievement Award annually honors an individual who best represents the international ideals of the Olympic Movement by working to build a peaceful and better world through sport.

Gosper first stepped onto the Olympic stage in 1956 when he won a silver medal with the Australian team in the 4x400-meter relay at the Melbourne Games. Over the years, he's remained passionate about sport and the Olympic Ideals, serving as a member of the International Olympic Committee (IOC). He is one of only six current IOC members who have served for three or more decades.

"The Olympic Games do more than bring great athletes together in competition; they bring all of us together in search for a more unified world," said Wilson. "Kevan Gosper embodies this effort, having inspired generations through his work with the International Olympic Committee empowering the global community. He is a role model and a leader. Allstate is proud to honor him with the inaugural Olive Branch Achievement Award."

In conjunction with his IOC positions, Gosper remained active in the Australian sports landscape through the years, serving as Chairman of the Australian Institute of Sport, President of the Australian Olympic Federation and Vice President of the Sydney Organizing Committee for the Olympic Games, among others. Earlier this year, he stepped down after 20 years as President of the Oceania National Olympic Committees.

"The USOC is excited to present the Olive Branch Achievement Award to a legend who has successfully helped unite all nations through the peace and friendship of the Olympic Movement," said USOC Chairman Larry Probst. "Kevan Gosper is deserving of this honor for the imprint he has left on the Olympic Movement and for his continued service in carrying out the Olympic Ideals throughout the world. We are also pleased to continue to partner with Allstate, a company that shares our commitment to the Olympic spirit."

Gosper will be formally honored for his decades of dedication to the Olympic Movement August 12 at McCormick Place in Chicago during the U.S. Olympic Hall of Fame Induction Ceremony presented by Allstate, a banquet-style event that honors the Class of 2009.

The legendary inductees who will be honored at the ceremony include: Teresa Edwards (basketball), Michael Johnson (athletics), Mary T. Meagher (swimming), Picabo Street (alpine skiing), Willye White (athletics), Sarah Will (Paralympic alpine skiing), the 1992 U.S. Men's Olympic Basketball Team, skiing veteran Andrea Mead Lawrence, longtime gymnastics coach Abie Grossfeld and special contributor Peter V. Ueberroth.

Special presenters for the evening include: three-time Olympic gold medalist and current University of South Carolina women's head basketball coach Dawn Staley; Olympic hurdles legend and 1985 Hall of Fame inductee Edwin Moses; Mike Plant, Atlanta Braves Executive Vice President, USOC Board member, 1980 speedskating Olympian and husband to Meagher; three-time Olympic skier and Hall of Fame member Phil Mahre; Bob Beamon, who made Olympic history in the long jump and was inducted into the Hall's inaugural class; former U.S. Disabled Alpine Ski Team head coach Kevin Jardine; 2008 Olympic gold medalist and NBA star Chris Paul (New Orleans Hornets); five-time Olympic speedskating gold medalist and 2004 inductee Bonnie Blair; Peter Vidmar, member of the gold medal winning 1984 U.S. Men's Olympic Gymnastics Team, Chairman of USA Gymnastics and inductee with the Class of 1991; and Priscilla Florence, former Vice President with the Los Angeles Olympic Organizing Committee. Actor and Allstate spokesperson Dennis Haysbert will be part of the introduction of Gosper.

The Hall of Fame Induction Ceremony, hosted by NBC Olympics Broadcaster Dan Hicks and Olympic swimmer Summer Sanders, will air in a nationally-televised broadcast on NBC on Sept. 5 at 2 p.m. ET.

Tables and tickets for the induction ceremony may be purchased online at support.chicago2016.org/halloffame.

About the 2009 Recipient of the Olive Branch Achievement Award
Following his athletic career Gosper went on to become Chairman and CEO of Shell Oil Australia and later Chief Commissioner of the City of Melbourne. At the same time, Gosper remained passionate about sport and the Olympic Ideals. In 1977, Gosper was elected a member of the International Olympic Committee. He is one of only six current IOC members who have served for three or more decades.

His roles with the IOC have included membership on the Executive Board, Vice President, and Vice Chairman of the Olympic Solidarity Commission, along with several other commissions on ethics, reform and media coordination. Since 1988, he has been part of the IOC Press Commission, working as Chairman since 1989. Last year in Beijing, he made media coverage of the Games a priority, working to ensure proper access and accuracy.

About the U.S. Olympic Hall of Fame
The charter class of the U.S. Olympic Hall of Fame was enshrined in 1983, with such Olympic legends as Cassius Clay, Peggy Fleming, Jesse Owens, Wilma Rudolph, Mark Spitz, and the 1980 "Miracle on Ice" U.S. Olympic Men's Hockey Team. Annual additions continued through 1992, adding Olympic legends such as Bart Conner, Dorothy Hamill, "Sugar Ray" Leonard, Carl Lewis, Greg Louganis, and Mary Lou Retton.

In becoming the presenting sponsor of the induction ceremony, Allstate sparked the U.S. Olympic Hall of Fame's revitalization in 2004. During the company's five-year tenure as a partner, the Hall of Fame has inducted numerous decorated Olympic athletes including: Bonnie Blair, Janet Evans, Florence Griffith Joyner, Dan Jansen, Kristi Yamaguchi, and the 1996 "Magnificent Seven" U.S. Women's Gymnastics Team. Following last June's induction of the Class of 2008, the U.S. Olympic Hall of Fame currently consists of 213 distinguished athletes and 13 special contributors.

About the USOC
The United States Olympic Committee (USOC) is recognized by the International Olympic Committee as the sole entity in the United States whose mission involves training, entering and underwriting the full expenses for the U.S. teams in the Olympic, Paralympic, Pan American and Parapan American Games. In addition to being the steward of the U.S. Olympic Movement, the USOC is the moving force for support of sports in the United States that are on the program of the Olympic, Paralympic, Pan American and Parapan American Games.

# # #

Marketing: U.S. Olympic Committee and Allstate Announce the U.S. Olympic Hall of Fame Class of 2009

Wed, 01 Jul 2009 12:05:32 -0500

Special induction ceremony to serve as Sprint to the Finish Chicago 2016 fundraiser; Inaugural Olive Branch Achievement Award winner to also be announced
This release contains: 1 Related Document

The fans have weighed in, the votes have been counted and the results are final. Today, the U.S. Olympic Committee (USOC) and Allstate Insurance Company (NYSE: ALL) announced the members of the Class of 2009 who will be inducted into the U.S. Olympic Hall of Fame presented by Allstate. The U.S. Olympic Hall of Fame is the only national sports hall of fame that uses fan voting as part of its selection process. This year's class is comprised of five Olympians, one Paralympian, one team, as well as three additional individuals: a coach, veteran and a special contributor.

The star-studded inductee list includes Michael Johnson (athletics), Picabo Street (alpine skiing), Teresa Edwards (basketball), Willye White (athletics), Mary T. Meagher (swimming), Sarah Will (Paralympic alpine skiing), the 1992 U.S. Men's Olympic Basketball Team, longtime Men's Gymnastics coach Abie Grossfeld, skiing veteran Andrea Mead-Lawrence, and special contributor Peter Ueberroth. Amazingly, members of this talented group of athletes, teams and coaches have been a part of a combined 21 Olympic and Paralympic Games and brought home a total of 46 medals.

"Olympians are champions, role models and leaders that inspire us to pursue our passions," said Tom Wilson, chairman, president and chief executive officer of Allstate. "The Class of 2009 continues this tradition and embodies the commitment to excellence and drive to succeed. They make us proud to be Americans. Allstate is proud to honor them as members of the U.S. Olympic Hall of Fame."

The U.S. Olympic Hall of Fame Class of 2009 will be formally introduced and honored August 12 at a banquet-style induction ceremony at McCormick Place in Chicago. Through a partnership with Chicago 2016, the ceremony will also serve as a final fundraiser for the organizing committee's bid to bring the 2016 Olympic and Paralympic Games to the city. The International Olympic Committee will announce the host city on October 2. The induction ceremony, hosted by Dan Hicks and Summer Sanders, will air in a nationally-televised broadcast on NBC on September 5 at 2 p.m. ET.

In addition, a new international award - the Olive Branch Achievement Award - will be introduced and presented at the Induction Ceremony. The award was created to honor an individual who best represents the international ideals of the Olympic Movement by working to build a peaceful and better world through sport. The Olive Branch Achievement Award recipient will be announced in the coming weeks.

"The USOC is very excited to honor this year's U.S. Olympic Hall of Fame legends who have inspired many generations in this country with their courage and thrilling Olympic performances," said USOC Acting Chief Executive Officer Stephanie Streeter. "Each of these Olympians is a worthy addition to the Hall of Fame and an overall symbol of the U.S. Olympic Movement. We're also pleased to continue to partner with Allstate, a company that shares our commitment to America's Olympians."

Nominees for the Class of 2009 were selected by a seven-person nominating committee consisting of Olympians, members of the U.S. Olympic Hall of Fame, an NGB executive director, and a USOC representative. Fan votes submitted at www.teamusa.org also played an important role in the selection process, with more than 112,000 votes cast during the voting period.

Tables and tickets for the induction ceremony may be purchased online at support.chicago2016.org/halloffame.

About the U.S. Olympic Hall of Fame Class of 2009 Induction Presented by Allstate:

Teresa Edwards, Basketball

Teresa Edwards is the most decorated Olympic basketball player in the world, male or female, with four gold medals and one bronze medal in five Olympic Games. She is the USA's only fivetime Olympic basketball player and one of only three five-time Olympic basketball players (male or female) in the world. She is also one of only three U.S. Olympians to win gold in four different Olympic Games, joining former teammate Lisa Leslie and sprinter Carl Lewis. Only five other non-U.S. athletes have accomplished the feat.

Edwards played on the 1984, 1988, 1992, 1996 and 2000 U.S. Olympic Teams. Those teams combined to achieve a 31-1 record and the 1984, 1988, 1996 and 2000 U.S. teams each went undefeated to claim Olympic gold. All told, Edwards was a member of 20 USA Basketball teams, including two World Championship gold medal teams, and overall, teams with Edwards as a member compiled a 189-13 win-loss record.

Michael Johnson, Athletics

Michael Johnson will forever be known as the golden man of track & field. Wearing his trademark golden Nike shoes, he oftentimes left the rest of the field in his dust with his upright running posture. Johnson won four Olympic medals - all gold - while competing in three Olympic Games. He made his Olympic debut at the Barcelona 1992 Olympic Games and was a part of the World Record-breaking 4x400-meter relay team. His signature moments came at the Atlanta Games, when he became the only man to accomplish the 200-400 double, winning both races with ease and breaking the World Record in the 200 meters. He defended his title in the 400 meters at the 2000 Olympic Games in Sydney.

Johnson, a Baylor University graduate, won eight World Championship titles. His World Records in the 400 and the 4x400 relay still stand, and his 200 record of 19.32 held up for 12 years until Jamaican sprinter Usain Bolt broke it at the Beijing 2008 Olympic Games.

Mary T. Meagher, Swimming

Mary T. Meagher, nicknamed "Madame Butterfly," won three gold medals in swimming at the 1984 Olympic Games, highlighting a decade of dominance that included World Record swims throughout the 1980s. She qualified and was expected to medal at the Moscow 1980 Olympic Games but was unable to compete due to the U.S. boycott. She made her Olympic debut at the 1984 Olympic Games in Los Angeles and won triple gold, taking both the 100- and 200-meter butterfly and swimming the butterfly leg on the 4x100 medley relay. At the Seoul 1988 Olympic Games, she finished her Olympic career with silver in the 4x100 medley relay and a bronze in the 200 fly. Meagher was one of eight U.S. Olympians selected to carry the Olympic Flag into the Opening Ceremony of the Atlanta 1996 Olympic Games

Her success was not limited to the Olympic stage. Meagher captured several medals at the World Championships in 1982 and 1986, including a pair of individual titles. She won 24 National Titles and she also owns two more golds apiece competing at the Pan American Games and the Pan Pacific Championships.

Picabo Street, Alpine Skiing

A three-time Olympian, Picabo Street first joined the U.S. Ski Team in 1989 and earned a silver medal at the 1994 Olympic Winter Games in the downhill. The Sun Valley, Idaho, native left her mark in Olympic history in 1998, taking gold in the Nagano super G by a mere hundredth of a second.

Street medaled in three World Championships, earning combined silver in 1993, and super G bronze and downhill gold in 1996. Winning six of nine World Cup competitions in 1995, Street became the first American to win a World Cup season title in a speed event. After a leg injury and two years of rehabilitation, Street returned to compete in 2002 Olympic Winter Games in Salt Lake City before retiring. With nine career victories, she was inducted into the U.S. Ski and Snowboard Hall of Fame in 2005.

Willye White, Athletics

The first woman to compete for the U.S. Team in five Olympic Games, Willye White's Olympic career spanned 16 years, from 1956 to 1972. Specializing in the long jump and 100 meters, she earned a silver medal in long jump at the 1956 Olympic Games in Melbourne at the age of 16, marking the first time an American woman medaled in the event. She won her second silver medal in 1964 as a member of the 4x100 meter relay team in Tokyo.

White was a member of more than 30 international and national track teams and won 12 Amateur Athletic Union long jump titles during her career. She set seven American records and won 13 national indoor and outdoor titles. She has been inducted into 11 sports hall of fames, including her 1981 induction into the USATF National Track & Field Hall of Fame.

White passed away in February 2007.

Sarah Will, Paralympic Alpine Skiing

Sarah Will had her first run of the mountain at the age of four. From that moment on she was hooked on the sport. In 1988, the Olympic skiing hopeful was in a serious skiing accident that paralyzed her from the waist down. Rather than give up the sport she loved, she took up mono skiing and was back on the slopes just one year later. Four years after her start in the mono-ski, she competed in her first Paralympic Games, winning gold in downhill and super G in 1992 in Albertville, France.

Will won a total of 12 Paralympic gold medals and one silver medal throughout her four Paralympic experiences, making her the most decorated female mono skier in U.S. Ski Team history. In 2002, Will took the Paralympic alpine skiing gold medal sweep, winning all four races, along with the U.S. Paralympic Spirit Award.

1992 U.S. Men's Olympic Basketball Team

Simply put, the 1992 U.S. Men's Olympic Basketball Team dominated. In the first Olympic Games to allow NBA players, the Dream Team steamrolled the rest of the world on its way to gold. In eight games, they outscored opponents by an average margin of 44 points, including a 121-76 blowout of Lithuania in the semifinals. In the gold medal game, they faced a Croatian squad featuring a few fellow NBA names and culminated in a 117-85 victory.

The star-studded American roster was comprised of NBA player legends: Charles Barkley, Larry Bird, Clyde Drexler, Patrick Ewing, Magic Johnson, Michael Jordan, Christian Laettner, Karl Malone, Chris Mullin, Scottie Pippen, David Robinson and John Stockton, and a legendary coaching staff consisting of the late Chuck Daly, and assistants P.J. Carlesimo, Mike Krzyzewski and Lenny Wilkens. How famous was the group? In addition to fans, players representing opposing teams from all over the world asked for the Americans' autographs and pictures before each tipoff.

Abie Grossfeld, Coach

Abie Grossfeld served as head coach for the 1984 U.S. Olympic Men's Gymnastics Team that earned eight medals, including the U.S. men's only Olympic team gold medal. He was also the head coach of the men's gymnastics team at the 1972 and 1988 Olympic Games, as well as assistant coach for the men's team in 1964 and the women's team in 1968. He was the personal coach of Peter Kormann, who became the first U.S. man to win an Olympic medal in 44 years with a bronze medal on floor exercise in 1976. Grossfeld also served as head coach for the U.S. men's gymnastics team at five World Championships and two Pan American Games, including the 1987 Pan Am Games when the men won the team gold medal. The U.S. national coach for men's gymnastics from 1981-88, Grossfeld coached the first U.S. men's team that defeated the USSR in 1982. He also served as a collegiate gymnastics head coach for 42 years, spending one year at the U.S. Coast Guard Academy and 41 years at Southern Connecticut State University. As an athlete, Grossfeld represented the USA internationally from 1952-67. He competed in two Olympic Games (1956, 1960), two World Championships (1958, 1962) and three Pan American Games (1955, 1959, 1963: the U.S. won the team gold all three years). At the University of Illinois, he won four NCAA titles and seven Big Ten Championships, as well as the Big Ten Medal of Honor. Additional honors include: National Coach of the Year for USA Gymnastics (1984) and the NCAA (1973, 1975 and 1976); USA Gymnastics Hall of Fame (as an athlete, coach and contributor); and the first and only American to achieve the status of FIG Master Coach (2000).

Andrea Mead-Lawrence, Veteran (Skiing)

Andrea Mead-Lawrence skied at three Olympic Winter Games, including the 1952 Oslo Games where she won gold medals in slalom and giant slalom. Before America became the skiing force it is today, she helped build the U.S. ski program from the ground up to compete with the traditional European powers. Mead-Lawrence became the youngest athlete to be chosen for the U.S. Women's Olympic Alpine Ski Team when, at age 14, she made the 1948 squad. In her Olympic debut, she finished eighth in the slalom at St. Moritz. Four years later, her double gold performance was lauded by Hall of Fame Olympic film producer Bud Greenspan, who called her his No. 1 Winter Olympian. She concluded her Olympic career in three races at the Cortina 1956 Olympic Winter Games, finishing fourth in the giant slalom. Mead-Lawrence, the only U.S. woman to win two skiing gold medals at one Olympic Winter Games succumbed to cancer on March 30, 2009 at age 76. She is survived by her five children and four grandchildren.

Peter Ueberroth, Special Contributor

Over the last three decades, Peter Ueberroth may have been the most influential figure to the Olympic Movement in the United States. From 1980-84, he was President of the Los Angeles Olympic Organizing Committee, heading the first private non-profit organization responsible for staging and operating an Olympic Games. Under Ueberroth's leadership, the Los Angeles Games came away with a surplus of $238 million that continues to support youth and sports programs throughout the United States. Ueberroth was the first Chair of the restructured USOC Board of Directors from 2004-08. He stabilized the leadership of the USOC during a turbulent time, and his leadership created momentum and credibility for the Olympic Movement in the United States. Olympic TV ratings shot up during his tenure, which ended with a record 110 U.S. Team medal tally at the Beijing 2008 Olympic Games. Ueberroth continues to aid the USOC as President in an honorary capacity. He has received the Olympic Order-Gold from the International Olympic Committee, the IOC's highest honor.

For more information on the 2009 inductees, including bios and photos, and a comprehensive list of existing U.S. Olympic Hall of Fame members, please visit www.teamusa.org.

About the U.S. Olympic Hall of Fame

The charter class of the U.S. Olympic Hall of Fame was enshrined in 1983, with such Olympic legends as Cassius Clay, Peggy Fleming, Jesse Owens, Wilma Rudolph, Mark Spitz, and the 1980 "Miracle on Ice" U.S. Olympic Men's Hockey Team. Annual additions continued through 1992, adding Olympic legends such as Bart Conner, Dorothy Hamill, "Sugar Ray" Leonard, Carl Lewis, Greg Louganis, and Mary Lou Retton.

About Allstate

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate is reinventing protection and retirement to help individuals in approximately 17 million households protect what they have today and better prepare for tomorrow. Customers can access Allstate products and services such as auto insurance and homeowners insurance through approximately 14,700 exclusive Allstate agencies and financial representatives in the U.S. and Canada, or in select states at allstate.com and 1-800 Allstate®. Encompass® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and brokerdealers. Customers can also access information about Allstate Financial Group products and services at myallstatefinancial.com.

About the USOC

The United States Olympic Committee (USOC) is recognized by the International Olympic Committee as the sole entity in the United States whose mission involves training, entering and underwriting the full expenses for the U.S. teams in the Olympic, Paralympic, Pan American and Parapan American Games. In addition to being the steward of the U.S. Olympic Movement, the USOC is the moving force for support of sports in the United States that are on the program of the Olympic, Paralympic, Pan American and Parapan American Games.

# # #

Contact:

Raleigh Floyd, Allstate
847/402-5600

Nicole Saunches, USOC
719/866-2236

Bates Grainger, Taylor
704/548-8556

Marketing: Nominees Announced for 2009 U.S. Olympic Hall of Fame, Presented by Allstate

Thu, 16 Apr 2009 12:01:00 -0500

Hall of Fame Induction ceremony to support Chicago bid for 2016 Olympic and Paralympic Games
This release contains: 1 Related Document

The United States Olympic Committee (USOC) and Allstate Insurance Company (NYSE: ALL) today announced the finalists for the U.S. Olympic Hall of Fame Class of 2009 at a press event at the Palmer House Hilton in Chicago. The star-studded nominee list of 15 individuals, five teams and five Paralympians includes Olympic legends such as Teresa Edwards, Gary Hall, Sr., Michael Johnson, Picabo Street, the 1992 Men's Olympic Basketball Team, and more.

The finalists were unveiled today at an event headlined by Allstate chairman, president and chief executive officer, Tom Wilson, along with USOC acting CEO Stephanie Streeter, Chicago 2016 chairman and CEO Patrick Ryan, and U.S. Olympic Hall of Fame member John Naber.

"The U.S. Olympic Hall of Fame celebrates our honorees' commitment to excellence and recognizes Americans who are role models and heroes," Wilson said. "Each of us can find strength, passion and inspiration in these ordinary people who achieved extraordinary success in
the Olympics. They help make us proud to be Americans."

From now through June 16, fans can cast their votes for the 2009 class of the U.S. Olympic Hall of Fame online at www.teamusa.org. The inducted class will include five individuals, one team and one Paralympian, as well as three additional individuals: a coach, veteran and special contributor. The inductees will be revealed in early July and will be honored at a black-tie induction ceremony on August 12 at McCormick Place in Chicago. The U.S. Olympic Hall of Fame presented by Allstate is the only national sports Hall of Fame that includes fan voting.

"The U.S. Olympic Hall of Fame honors Olympic and Paralympic legends who have inspired our country for generations, uniting us behind Team USA and giving us role models who epitomize the Olympic ideals," Streeter said. "Allstate's generous support of the U.S. Olympic Hall of Fame and dedication to celebrating the accomplishments of America's Olympic and Paralympic greats further illustrates their commitment to the Olympic Movement and America's athletes."

The August 12 induction ceremony will honor the 2009 U.S. Olympic Hall of Fame class and introduce a new international award - the Olive Branch Award - given to an individual or individuals who best represent the international ideals of the Olympic Games by working to build a peaceful and better world through sport. Also new to 2009, the induction ceremony will feature a special fundraising banquet to benefit Chicago 2016, Chicago's bid to host the 2016 Olympic and Paralympic Games.

"We are very excited for the U.S. Olympic Hall of Fame, presented by Allstate, to return to Chicago for the fourth time," Ryan said. "Chicago is a city that truly embraces the Olympic Movement, and to have a Chicago company like Allstate involved in celebrating historic Olympic and Paralympic achievements showcases the broad support our city has for the movement."

Nominees for the induction class of 2009 were selected by a 10-person nominating committee consisting of athletes, members of the U.S. Olympic Hall of Fame, historians, and USOC representatives. Fans can vote by visiting www.teamusa.org.

The nominees are:

INDIVIDUALS
Greg Barton, canoe/kayak
Jeff Blatnick, wrestling
Valerie Brisco-Hooks, athletics
Tracie Ruiz-Conforto, swimming
Teresa Edwards, basketball
Gary Hall, Sr., swimming
Michael Johnson, athletics
Mary T. Meagher, swimming
Sheila Young Ochowicz, speedskating
Darrell Pace, archery
Terry Schroeder, water polo
John Smith, wrestling
Picabo Street, alpine skiing
Peter Westbrook, fencing
Willye White, athletics

PARALYMPIANS
Jean Driscoll, athletics
David Larson, athletics
Greg Mannino, alpine skiing
Tony Volpentest, athletics
Sarah Will, alpine skiing

TEAMS
1976 U.S. Women's 4x100 Freestyle Relay Team
1992 U.S. Men's Basketball Team
1996 U.S. Synchronized Swimming Team
1998 U.S. Women's Ice Hockey Team
2002 U.S. Women's Bobsled Team

For more information on the 2009 nominees, including bios and photos, and a comprehensive list of existing U.S. Olympic Hall of Fame members, please visit www.teamusa.org.

In becoming the presenting sponsor, Allstate sparked the U.S. Olympic Hall of Fame's revitalization in 2004. During the company's five-year tenure as a partner, the Hall of Fame has inducted numerous decorated Olympic athletes including: Bonnie Blair, Janet Evans, Florence Griffith Joyner, Dan Jansen, Kristi Yamaguchi, and the 1996 "Magnificent Seven" U.S. Women's Gymnastics Team. Following last June's induction of the Class of 2008, the U.S. Olympic Hall of Fame currently consists of 213 Distinguished Athletes and 13 special contributors.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate is reinventing protection and retirement to help individuals in approximately 17 million households protect what they have today and better prepare for tomorrow. Customers can access Allstate products and services such as auto insurance and homeowners insurance through approximately 14,700 exclusive Allstate agencies and financial representatives in the U.S. and Canada, or in select states at allstate.com and 1-800 Allstate®. Encompass® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and brokerdealers. Customers can also access information about Allstate Financial Group products and services at myallstatefinancial.com.

About Chicago 2016
Chicago 2016 is a 501©(3) corporation whose mission is to seek the privilege of hosting the 2016 Olympic and Paralympic Games in Chicago. The committee's board consists of business, civic, athletic, cultural and academic leaders representing Chicago and the surrounding Midwest region. Patrick Ryan serves as the organization's chairman and CEO.

Marketing: Allstate Offers Money-Saving Solutions For Consumers

Tue, 03 Feb 2009 01:23:56 -0600

New website features timely ideas for making everyday life more affordable

Allstate Insurance Company has teamed up with Restaurant.com and Sam's Club on special offers to help consumers save on more
than just insurance during this time of belt tightening for the country.

At Sam's Club, the well-known wholesale warehouse store, non-members will be allowed to shop on a free, one-day guest pass, with no obligation to join. Consumers can visit www.Allstate.com/GoodHands to download the guest pass. This offer begins
January 30 and runs through March 31, 2009.

For Restaurant.com, a website dedicated to savings for more than 9,500 restaurants nationwide, consumers can receive an additional 50 percent off all gift certificates. Using the promotional code available at www.Allstate.com/GoodHands, a $25 gift certificate
that normally sells for $10 can be purchased for $5.

These special offers are available exclusively via www.Allstate.com/GoodHands. The offers are available to all consumers, not just Allstate customers. In addition, the website offers consumers practical, money saving solutions for everything from utility bills and
credit card expenses, to better driving habits and ideas for inexpensive "nights on the town."

New money-saving specials will debut throughout the year. Consumers are encouraged to visit Allstate.com/Good Hands periodically to take advantage of the latest deals.

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate is reinventing protection and retirement to help individuals in approximately 17 million households protect what they have today and better prepare for tomorrow. Customers can access Allstate products and services such as auto insurance and homeowners insurance through more than 14,000 exclusive Allstate agencies and financial representatives in the U.S. and Canada, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers. Customers can also access information about Allstate Financial Group products and services at myallstatefinancial.com.

Contact:
Raleigh Floyd
847/402-5600

Marketing: Allstate and the American Football Coaches Association Announce Twenty-Two College Football Players Named to the 2008 Allstate AFCA Good Works Team®

Fri, 03 Oct 2008 22:57:00 -0500

From Donating Bone Marrow to Rescuing Children from Overturned Bus, Good Works Team® Members Honored for Community Involvement
This release contains: 2 Related Documents

More than a month into the 2008 college football season, the off-the-field achievements of a select group of dedicated and hard-working players have distinguished them from among the more than 50,000 student-athletes competing in the sport. To honor these players and bring awareness to their selfless deeds, Allstate Insurance Company and the American Football Coaches Association (AFCA) have announced the 22 student-athletes chosen for the 2008 Allstate/AFCA Good Works Teams.

The 22 college football players awarded this prestigious honor were selected by a special selection committee from the 71 nominations submitted by sports information directors on behalf of their teams. The two 11-member teams -- one composed of players competing in the NCAA Football Bowl Subdivision (I-A) and a combined team representing the NCAA Football Championship Subdivision (I-AA), Divisions II, III and the NAIA -- honor players that embody the true spirit of "teamwork" and "giving back" through selfless contributions and commendable acts of kindness.

This is the 17th consecutive season the Allstate/AFCA Good Works Teams have been selected, and the first that Allstate has partnered with the AFCA to present the awards. Newly elected member of the College Football Hall of Fame and former Notre Dame head football coach Lou Holtz will serve as the spokesperson for the 2008 Allstate/AFCA Good Works Teams.

"Allstate is proud to partner with the AFCA to highlight the extraordinary efforts of these student- athletes," said Lisa Cochrane, vice president of marketing for Allstate. "Giving back to our communities is a value Allstate holds dear, and having the opportunity to recognize these young men for the service they've provided off the field is an honor for us."

During a time when off-the-field transgressions seem to dominate the news headlines, these players have quietly made a favorable impression on the organizations and people with which they are involved. From donating bone marrow to rescuing children from an overturned bus, the positive impact that these players have made and continue to make on their communities can be measured by more than just touchdowns, tackles, and receptions.

Allstate has assembled a high-profile voting panel made up of previous Good Works Team® members, including former University of Mississippi running back Deuce McAllister and former University of Georgia lineman Matt Stinchcomb, as well as prominent college football media personalities, including ESPN's Kirk Herbstreit and CBSSports.com's Dennis Dodd, to elect this year's teams. Also a part of the selection committee are current AFCA president and University of Washington head coach Tyrone Willingham, 1996 AFCA president and former head coach at the United States Air Force Academy Fisher DeBerry, and Allstate senior vice president Steve Sorenson.

The following players have been selected to the 2008 Allstate/AFCA Good Works Teams:

Football Bowl Subdivision (I-A)

Name	Cl.	Pos.	School	Hometown
Keegan Herring	Sr.	RB	Arizona State University	Peoria, Ariz.
Re'quan Boyette	Sr.	RB	Duke University	Wilson, N.C.
Brit Miller	Sr.	LB	University of Illinois	Decatur, Ill.
Tim Masthay	Sr.	P/K	University of Kentucky	Murray, Ky.
Jordan Steffy	Sr.	QB	University of Maryland	Leola, Pa.
Matt Simon	Sr.	WR	Northern Illinois University	Farmington, Minn.
Eric Peterman	Sr.	WR	Northwestern University	Sherman, Ill.
Gerald McCoy	So.	DT	University of Oklahoma	Oklahoma City, Okla.
Colt McCoy	Jr.	QB	University of Texas	Tuscola, Texas
Brian Duncan	So.	LB	Texas Tech University	Baton Rouge, La.
Tito Gonzales	Sr.	WR	West Virginia University	Tampa, Fla.

Football Championship Subdivision (I-AA), Divisions II, III, and NAIA

Name	Cl.	Pos.	School	Hometown
Daniel Bocanegra	Sr.	WR	University of Albany	Daly City, Calif.
Andrew Berry	Sr.	CB	Harvard University	Bel Air, Md.
Nick Finley	Sr.	DE	Henderson State University	Malvern, Ark.
Phil Davignon	Sr.	OT	Hillsdale College	Ypsilanti, Mich.
Colin Dow	Sr.	OL	University of Montana	Billings, Mont.
Tyler Roehl	Sr.	RB	North Dakota State University	West Fargo, N.D.
Michael Van Portfliet	So.	DB	University of Northern Colorado	Parker, Colo.
Rocky Horn	Jr.	WR	St. Cloud State University	Melrose, Minn.
Mikkel Haugen	Sr.	RB	University of St. Thomas	Kenyon, Minn.
Tyler Brantley	Sr.	DB	Sewanee: The University of the South	Danielsville, Ga.
Larry Warner	Sr.	RB	Southern Illinois University	Vicksburg, Miss.

About the Allstate/AFCA Good Works Teams

Mikkel Haugen gave the University of St. Thomas its record 11th straight selection to the 2008 Allstate/AFCA Good Works Teams, tying the University of Georgia and the University of Nebraska for most selections all-time. Institutions that had student athletes named to the team for the first time included the University of Albany, Harvard University, Henderson State University, Hillsdale College, University of Illinois, University of Maryland, University of Northern Colorado, Northern Illinois University, St. Cloud State University and Sewanee.

The Allstate/AFCA Good Works Teams were established in 1992 by the College Football Association, recognizing the extra efforts made by college football players and student support staff off the field. AFCA became the governing body of the award in 1997 and continues to honor college football players who go the extra mile for those in need.

Since 1992, the SEC leads all conferences with 50 selections to the Good Works Team®, followed by the Big 12 with 35 selections and the Minnesota Intercollegiate Athletic Conference with 20 selections. Former Allstate/AFCA Good Works Teams members include Super Bowl XLII and XLI champion quarterbacks Eli and Peyton Manning, respectively, Vince Young, Daunte Culpepper and Tom Zbikowski.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate is reinventing protection and retirement to help individuals in approximately 17 million households protect what they have today and better prepare for tomorrow. Customers can access Allstate products and services such as auto insurance and homeowners insurance through approximately 14,700 exclusive Allstate agencies and financial representatives in the U.S. and Canada, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers. Customers can also access information about Allstate Financial Group products and services at myallstatefinancial.com.

Contact:

Raleigh Floyd
Allstate Media Relations
847-402-7891
rflad@allstate.com

Christopher Goodnight
Taylor
704-548-8556
cgoodnight@taylorpr.com

Vince Thompson
AFCA Media Relations
254-754-9900
vince@afca.com

Marketing: Allstate to Celebrate U.S. Olympic Hall of Fame Induction Ceremony with Rare Reunion of the 'Magnificent Seven'

Tue, 17 Jun 2008 17:38:06 -0500

The 1996 U.S. Women's Gymnastics Team partners with Allstate to lead gymnastics clinic, make special announcement at Union Station in Chicago
This release contains: 1 Related Document

To celebrate this year's U.S. Olympic Hall of Fame Induction Ceremony presented by Allstate, all seven members of the historic 1996 U.S. Women's Gymnastics Team will reunite in the Great Hall at Chicago's Union Station for a rare, entireteam gathering - one of few since the women won gold in Atlanta more than a decade ago. As presenting sponsor of the U.S. Olympic Hall of Fame Induction Ceremony, Allstate will host a special, Olympic-themed gymnastics exhibition featuring area athletes and future U.S Olympic hopefuls on June 19 from 8 - 10 a.m. CDT.

Free and open to the public, the event will feature Shannon Miller, Dominique Dawes, Kerri Strug, Dominique Moceanu, Jaycie Phelps, Amy Chow and Amanda Borden leading a youth clinic with students of the Illinois Gymnastics Institute, signing autographs and posing for photos with morning commuters.

The "Magnificent Seven" will also join executives from Allstate, the USOC, other members of the U.S. Olympic Hall of Fame Class of 2008, and dignitaries from the City of Chicago and the Chicago Park District on stage for a special announcement. Two-time U.S. Olympic Hall of Famer and Chicago-area native, Bart Conner, will serve as the event's honorary emcee.

"We all remember the 1996 Olympic Games in Atlanta, where the 'Magnificent Seven' captivated the nation as they won the country's first-ever Olympic gold medal in the team allaround," said Lisa Cochrane, vice president of marketing at Allstate. "This special event gives fans and Chicago-area athletes the chance to share in the celebration as this talented group of women takes its rightful place among our country's greatest athletes in the U.S. Olympic Hall of Fame."

The U.S. Olympic Hall of Fame presented by Allstate is one of the few honors in which consumers help determine those inducted into a sports Hall of Fame. This spring, more than 170,000 votes were cast online at USOlympicHallofFame.com.

The Hall of Fame was inactive for 12 years until Allstate partnered with the USOC in 2004 to reestablish the Induction Ceremony and introduce fan voting as a key component to the selection process. The "Magnificent Seven" earned more votes than any other team nominee including the heralded 1992 U.S. Men's Basketball "Dream Team." In addition to fan voting, the selection process includes a 10-person nominating committee consisting of athletes, distinguished members of the U.S. Olympic Hall of Fame, historians and USOC representatives.

"We would like to thank Allstate for its support in recognizing the exceptional achievements of America's Olympians and Paralympians at the U.S. Olympic Hall of Fame Induction Ceremony," said USOC Chief Executive Officer Jim Scherr. "We pay tribute to the Class of 2008 not only for their achievements on the field of play, but also for the contributions that they continue to make in support of the Olympic Ideals."

The U.S. Olympic Hall of Fame's Class of 2008 will be honored at a special, black-tie induction ceremony presented by Allstate the evening of June 19 at the Joan W. and Irving B. Harris Theater in Chicago. Hosted by Emmy Award winner Jim Lampley, the awardsshow- style event will air on NBC as a nationally-televised special Aug. 3, 2008, from 1:30 - 3 p.m. EDT, allowing fans across the nation to again witness some of the memorable moments that helped solidify these honorees' places in the U.S. Olympic Hall of Fame.

In addition to the seven members of the 1996 U.S. Women's Gymnastics Team, Oscar De La Hoya, Karch Kiraly, David Robinson, Brian Boitano, Joan Benoit Samuelson, Amy Van Dyken, Bruce Baumgartner, Lones Wigger, Carol Heiss Jenkins, J. Michael Plumb, Paralympian John Morgan, coach Carlo Fassi, and producer Frank Marshall will be honored as the Class of 2008.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,900 exclusive agencies and financial representatives in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

Contact:
Raleigh Floyd, Allstate
847/402-5600

Nicole Saunches, USOC
719/866-2236

Chris Ward, Taylor
212/714-5717

Marketing: Allstate Announces Agreement to Acquire Partnership Marketing Group

Mon, 16 Jun 2008 19:08:56 -0500

Broadens product and service offering; Doubles Allstate Motor Club retail membership
This release contains: 1 Related Document

The Allstate Corporation (NYSE: ALL) today announced a definitive agreement to acquire Partnership Marketing Group (PMG), a business unit of GE Money. PMG will be combined with Allstate's Motor Club division, one of the largest nationwide providers of emergency roadside assistance.

Allstate Motor Club, located in South Barrington, Ill., provides 24-hour roadside assistance to 1.2 million members through a national network of service providers. An additional 1.4 million customers are served through an enhanced towing or roadside assistance benefit available to Allstate auto insurance policyholders.

PMG, based in Schaumburg, Ill., is the second-largest provider of roadside assistance in the country. Together, the combined Allstate Motor Club and PMG operations will provide service to more than four million drivers. In addition, PMG provides legal services benefits plans and membership-based consumer affinity offerings in the shopping, wellness, travel and entertainment areas. PMG markets its products directly to consumers and through private label and affinity distribution relationships with some of the most well-known brands in the United States.

"We're taking a thoughtful, strategic approach to reinventing protection for the consumer," said Allstate Chairman, President and Chief Executive Officer Thomas J. Wilson. "We want to provide consumers with the products they want, when and where they want to purchase them. We're always looking for avenues to help us achieve that goal. PMG offers us the opportunity to do what we do well - create value in businesses where we excel, tap into fast-growing markets and expand our playing fields. This builds on our successful track record of integrating acquisitions in our core business."

"PMG's innovative products, high-quality service and excellent reputation in the area of program customization and customer service make it a good fit with our consumer-focused strategy and accelerate our competitive position in the roadside assistance market. The acquisition will double our retail membership and put us at the forefront of the fastest growing segment of the market, wholesale partnerships," added George Ruebenson, president, Allstate Protection. "In addition, PMG's affinity and legal services offerings are attractive enhancements to Allstate's portfolio."

Terms of the transaction are not being disclosed. The transaction is expected to close in the second quarter of 2008, subject to applicable regulatory filings and approvals.

For additional information about Allstate Motor Club, visit http://www.allstatemotorclub.com.

For additional information about Partnership Marketing Group, visit http://www.gepmg.com.

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,900 exclusive agencies and financial representatives in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

Contact:
Rich Halberg
(847) 402-5600

Marketing: Allstate Extends Deadline for Beyond February "Be Reel" Film Contest at American Black Film Festival

Fri, 07 Sep 2007 23:00:00 -0500

Aspiring Filmmakers Vie for Invitation to Attend American Black Film Festival in LA and a $5,000 Grand Prize
This release contains: 1 Related Document

Allstate Insurance Company, sponsor of the 11th Annual American Black Film Festival (ABFF) in Los Angeles, Oct. 25-29, has extended the submission deadline for its 2007 "Be Reel" Contest to Monday, Sept. 24. In an effort to extend support and broader exposure to the black film community, Allstate is providing a forum for gifted filmmakers to showcase their talents. Three "Be Reel" Contest finalists will be invited by Allstate to attend ABFF in LA, where the winner will receive an award and a $5,000 grand prize.

Participants are being asked to create community service based, 15- to 90-second video shorts. Themes include: "Why is it important to be involved in the African-American community year-round" and "What are you doing or would like to do to strengthen the growth and success of your community." All entries must be submitted on DVD and received by Sept. 24. For complete details on rules and requirements, please visit: www.ABFF.com.

"This is an exciting opportunity for talented screenwriters and directors to showcase their work and share their vision for making their community a better place," says Steven White, senior marketing manager for Allstate.

"Our partnership with ABFF is a key component of our community service platform called ‘Beyond February'," adds White. "'Beyond February' describes Allstate's commitment to the African American community all year long and the commitment extends to these young filmmakers and screenwriters. They epitomize the entrepreneurial spirit that makes for strong, vibrant communities."

ABOUT ABFF
The ABFF, founded by Jeff Friday in 1997, is a property of Film Life, Inc., a New York-based film marketing and distribution company. Its mission is to spearhead the global distribution of quality Black films and be the leading American brand producing Black movies, television, events and digital content. Contact Jana Taylor, Manager of Marketing & Communications at (212) 966-2411 ext 406. Visit our website at www.abff.com.

ABOUT ALLSTATE

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,800 exclusive agencies and financial representatives in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

Contact:
Raleigh Floyd, Allstate
847/402-5000
rflad@allstate.com

Leslie Howard-Bardo, Burrell Communications
312-297-9752
lbardo@burrell.com

Marketing: Allstate Raises its Game and Signature Field Goal Nets Again in 2007; Proceeds to Benefit 57 Partner Schools' General Scholarship Funds

Thu, 30 Aug 2007 18:30:00 -0500

Heisman Trophy winner Tony Dorsett joins Allstate team to deliver message of protection and preparedness to college football fans
This release contains: 1 Related Document

Kickers at more than 350 college football games this season will be kicking for a win - and a good cause - thanks to the continued growth of Allstate's "Good Hands®" Field Goal Net program.

With six new schools joining the initiative this year, including University of Notre Dame and University of South Carolina, Allstate now has partnerships with 57 schools, most of which will be raising the signature "Good Hands®"-branded field goal nets before field goal and extra point attempts at home games. University of Notre Dame and Indiana University are participating in the program, but will not be raising the Allstate "Good Hands®"-branded nets.

Building on the momentum of the last two years, Allstate will donate money to the schools' general scholarship funds for all field goals ($300) and extra points ($100) converted into the nets at each of the participating school's home games. For Notre Dame, monies will be donated to the Knute Rockne Heritage Fund.

Since its inception in 2005, the Allstate "Good Hands®" Field Goal Net program has generated more than $1.16 million in donations for general scholarship funds at colleges and universities across the country, as well as hurricane relief monies earmarked for the Gulf Region. This year's program is special due to Allstate's first ever entitlement of the Bowl Championship Series (BCS) National Championship game and the Allstate® Sugar Bowl, both to be played in the New Orleans Superdome in January 2008 against the backdrop of the "Good Hands®" field goal nets.

"The Allstate 'Good Hands®' field goal nets have become synonymous with college football, representing the safety net of protection Allstate provides its customers," said Lisa Cochrane, Allstate's vice president of marketing. "We are proud of the impact this program has had on and off the field, and we take pride in bringing a great college football experience to fans everywhere."

In addition to the 57 schools at the Division I-A and I-AA levels participating in the program in 2007, four-time All-American and 1976 Heisman Trophy winner Tony Dorsett joins the Allstate team as the national spokesperson for the initiative. Heralded as one of the best running backs to ever play college football, Dorsett will participate in media events throughout the college football season on behalf of Allstate, communicating the values of protection and preparedness both on and off the gridiron, something he knows well from his playing days.

"Allstate is committed to strengthening communities across the country by providing much needed resources for college academic funds through the "Good Hands®" net program," said Dorsett, who helped lead his University of Pittsburgh team to a national championship title at the Sugar Bowl in 1977. "As a player, and more importantly as a parent, I know the value of safety and protection, and I hope to help Allstate advance that message to all college football fans."

Special translucent netting will be in place in one end zone at each of the 55 participating schools' stadiums. The nets will also be flown at 16 bowl games, including the Allstate Sugar Bowl and Allstate BCS National Championship Game in New Orleans. The nets, featuring the insurance company's "Good Hands®" logo, will be raised during field goal and extra point attempts. The "Good Hands®" logo plays off the company's popular slogan, "You're in Good Hands with Allstate®." Allstate is also using its branded field goal nets in conjunction with television, print and online advertising.

"Often times in college football, the joy and heartbreak fans experience depends on what does and does not make it through the uprights when the game is on the line," Dorsett said. "What I love about college football is that each week, steadfast and loyal college football fans come back and support their respective teams no matter what happened the week before. Allstate, too, is committed to supporting its customers and believes in accident forgiveness, which is why I think this is a great fit."

Schools participating in Allstate's "Good Hands®" Field Goal Net program in 2007 are:
Arizona Arizona State Ball State Baylor Boston College Bowling Green Brigham Young California Cincinnati Colorado Colorado State Connecticut East Carolina Florida State Fresno State Georgia Tech Hawaii Houston Idaho	Indiana* Iowa Jacksonville State Louisville LSU Memphis Miami NC State New Mexico Northern Illinois Northwestern Notre Dame* Ohio Penn Pittsburgh Princeton Purdue Rice San Diego State	San Jose State South Carolina Southern Mississippi South Florida Syracuse Temple TCU Tennessee State Toledo Tulane Tulsa UNLV Utah Utah State Vanderbilt Virginia Tech William & Mary Wake Forest Wyoming
*Denotes schools that are participating in the program but will not raise the Allstate "Good Hands®"-branded field goal nets at home games.

Allstate has collaborated with the Van Wagner Sports Group/Dorna USA to manage the "Good Hands®" field goal net program.

About Allstate

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,800 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

FOR MORE INFORMATION:
Raleigh Floyd, Allstate Media Relations, (847) 402-5600
Jennifer Soporowski, Taylor, (704) 548-8556

Marketing: Allstate 'Biker Agents' Star in New National Ad Campaign

Mon, 13 Aug 2007 09:00:56 -0500

Edgier Visuals Represent Significant Departure From Past Campaigns
This release contains: 15 Videos, 1 Related Document

Recognizing that while four wheels move the body - two wheels move the soul, Allstate today unveiled an ad campaign that will promote motorcycle insurance by featuring real Allstate agents who ride bikes. The themed creative is designed to let bikers know that Allstate not only understands a riders' passion, but also speaks the language.

The campaign, which debuts today and will run throughout 2008, showcases Allstate agents poised in leather jackets, sporting tattoos and sitting confidently on motorcycles. Below each photo boldly reads, "This is an Allstate agent."

"Our new print creative should speak to the everyday rider and the weekend warriors," said Lisa Cochrane, vice president of marketing for Allstate. "Riders represent a subculture that has distinct needs and the goal of this campaign is to convey that Allstate - and especially Allstate agents - understand those needs."

The first of four print ads, created by Leo Burnett, spotlights Dean Akey, an Allstate agent from St. Charles, Ill. Akey and three others were chosen from more than 600 agents who live the "motorcycle" lifestyle because of their extreme passion for preparedness and protection.

Akey is also the founder of the Rescue Riders - a non-profit organization that trains motorcyclists to become first responders. He is an expert in first aid, CPR, basic medical triage, and accident scene management.

"It is such an honor to be featured in Allstate's new advertising campaign," Akey said. "It's a true testament to its philosophy of 'Protection and Preparedness,' which are the principals that inspired me to create Rescue Riders."

Akey and the other Allstate agents will be featured throughout the campaign in magazines such as: Rolling Stone, Men's Fitness, Cycle World, Motorcyclist and Motorcycle Product News. Outdoor billboards and online banner ads will also be created to further engage riders on and off the road.

Allstate motorcycle insurance offers one of the most competitive policies in the industry with many product benefits and features, including: first accident waiver, guest passenger coverage, customization coverage and towing coverage at no additional charge.

Motorcycle owners can save up to 40 percent off of their premiums with multiple policy discounts, transfer discounts, a good rider discount, and by belonging to their favorite motorcycle organization.

About Rescue Riders

The Rescue Riders train bikers in emergency response and work hand in hand with federal, state and local emergency response organizations. This public / private partnership allows bikers to utilize their enhanced mobility via two wheels while supporting emergency response teams.

About Allstate

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,800 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

Contact:

Raleigh Floyd, Allstate
847/402-7891

Justin Nicolette, Taylor
704/548-8556

Marketing: Allstate® Reaches out to Aspiring Filmmakers with the 2007 Allstate Beyond February "Be Reel" Contest at American Black Film Festival

Fri, 03 Aug 2007 18:40:00 -0500

Allstate Takes Stand to Strengthen the Black Film Community
This release contains: 1 Related Document

Allstate Insurance Company, sponsor of the 11th Annual American Black Film Festival (ABFF), is doling out big screen accolades of its own to aspiring filmmakers through the 2007 "Be Reel" Contest. In an effort to expand support and give broader exposure to the black film community, Allstate is providing a forum for talented filmmakers to showcase their talents in Los Angeles, October 25-29. Three finalists in Allstate's "Be Reel" short film contest will be invited to attend the festival, where the winner will receive an award and a $5,000 grand prize.

"This is a remarkable opportunity for aspiring screenwriters and filmmakers," said Steven White, senior marketing manager for Allstate. "It's a real chance for them to get their work out there and share their vision for making their community a better place."

The window for accepting contest applications closes August 31, 2007. Contestants are being asked to create community service based, 15- to 90-second video shorts. Themes include: "Why is it important to be involved in the African-American community year-round" and "What are you doing or would like to do to strengthen the growth and success of your community". All entries must be submitted on DVD and received by August 31, 2007. For complete details on rules and requirements, please visit: www.ABFF.com

The "Be Reel" contest is an extension of Allstate's support and sponsorship of the ABFF. ABFF's goal, in addition to promoting the diversity of black films in cinema, is to strengthen the black film community through resource sharing, artistic guidance and education, project collaboration and career development.
"Our partnership with ABFF is a key component of our overall community service platform called 'Beyond February'," added White. "'Beyond February' describes our commitment to the African American community all year round and the commitment extends to these young filmmakers and screenwriters. They epitomize the entrepreneurial spirit that makes for strong, vibrant communities."

ABFF
The ABFF, founded by Jeff Friday in 1997, is a property of Film Life, Inc., a New York-based film marketing and distribution company. Its mission is to spearhead the global distribution of quality Black films and be the leading American brand producing Black movies, television, events and digital content. Contact Jana Taylor, Manager of Marketing & Communications at (212) 966-2411 ext 406. Visit our website at www.abff.com.

ALLSTATE
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,800 exclusive agencies and financial representatives in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

Contact:

Raleigh Floyd, Allstate
847/402-5000
rflad@allstate.com

Leslie Howard-Bardo, Burrell Communications
312-297-9752
lbardo@burrell.com

Marketing: "Desperate Housewives" Actor James Denton to Serve as Grand Marshal of the Allstate® 400 at the Brickyard®

Mon, 09 Jul 2007 15:00:00 -0500

From Wisteria Lane to the Indianapolis Motor Speedway, Denton will wave Green Flag before race
This release contains: 1 Related Document

Desperate Housewives actor James Denton has been named the Grand Marshal for the Allstate® 400 at the Brickyard ® at Indianapolis Motor Speedway on July 29. This year represents the 14th running of the historic race, which will be the season's first NASCAR NEXTEL Cup Series event televised on ESPN, and marks Allstate's third consecutive season as title sponsor.

Denton will be on hand to participate in pre-race activities, including the ceremonial waving of the green flag, signaling the start of the race. As a continued Indianapolis Motor Speedway family tradition, IMS Chairman of the Board Mari Hulman George will deliver the legendary command, "Gentlemen, start your engines." This year's race winner will be vying to become the third consecutive winner to go on and win the NASCAR NEXTEL Cup Series Championship, a feat accomplished by Tony Stewart in 2005 and Jimmie Johnson in 2006.

"Allstate and the Indianapolis Motor Speedway are excited to have James Denton serve as the Grand Marshal for the 14th running of the Allstate® 400 at the Brickyard®," said Joe Tripodi, Allstate's chief marketing officer. "As a well-known TV personality on a very popular show and an avid sports enthusiast, James is an ideal ambassador for this monumental race. We are proud to make him an integral part of the festivities."

Denton is best known from his role as Mike Delfino on ABC's television hit show, Desperate Housewives, where he, along with the entire cast, was honored with the 2006 and 2005 SAG Award for Best Ensemble in a Comedy. He previously starred on the television series, The Pretender, Philly, and Threat Matrix. His feature film credits include Primary Colors and Face/Off. Denton recently wrapped production on the feature film Tortured with Laurence Fishburne and the made for television movie Custody for Lifetime.

"This is an incredible honor to be named the Grand Marshal for this year's Allstate® 400 at the Brickyard®," said Denton. "I'm a huge sports fan, so to be able to wave the green flag at one of NASCAR's premier races is going to be an amazing experience."

In its third year as the title sponsor for the Allstate® 400 at the Brickyard®, Allstate is proud to sponsor the annual NASCAR NEXTEL Cup Series race at the world-famous two-and-a-half-mile track. In April 2005, Allstate signed a multi-year agreement with the Indianapolis Motor Speedway as the title sponsor for the race. Allstate is also the official auto, home and life insurance and retirement products sponsor of NASCAR, as well as the official insurance sponsor of Evernham Motorsports.

Also starting this year, under the terms of a new contract, television rights will be held by ESPN on ABC and ESPN, making this race ESPN's first NEXTEL Cup race. The race was moved up one week to the last week in July to coincide with the start of the new contract.
To purchase tickets, camping or parking for the Allstate® 400 at the Brickyard,® contact the IMS ticket office at (800) 822-INDY outside the Indianapolis area, (317) 492-6700 locally or log on to www.indianapolismotorspeedway.com.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,800 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate®. Encompass® and Deerbrook® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

Contact:

Raleigh Floyd
Allstate Media Relations
847-402-7891

Ron Green
Indianapolis Motor Speedway
317-492-6780

Bates Grainger
Taylor
704-548-8556

Marketing: Allstate Edges Out 59 Other Sponsors for Nascar Marketer of the Year Award

Wed, 20 Dec 2006 01:00:00 -0600

Allstate Insurance Company was recently named 2006 NASCAR Marketing Achievement Award winner, beating out 59 other official sponsors for top honors.

Allstate became an official sponsor of NASCAR not quite two years ago, making the company's appearance in the winner's circle one of the fastest for a sponsor since NASCAR began offering the award eight years ago.

NASCAR officials cited Allstate's commitment to creating best-in-class television creative, innovative promotions for the Allstate 400 at the Brickyard and cutting-edge leadership in the area of NASCAR-related diversity programs as three areas that set Allstate apart from the rest of the competition.

"This award is an honor and an indication of how fully we've embraced the sport, the teams, the fans and the opportunities they bring to build our business," said Lisa Cochrane, vice president of Integrated Marketing Communications for Allstate. "Becoming an official sponsor of NASCAR, becoming title sponsor for the Allstate 400 at the Brickyard^® our relationship with Evernham Motorsports and Kasey Kahne, and now this award - it's been an incredible two years, but like any good team, we're focused on where we can continue to improve."

Now celebrating the 75th anniversary of the founding of Allstate Insurance Company, The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate^®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,100 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate^®. Encompass^SM and Deerbrook^® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

FOR MORE INFORMATION:
Raleigh Floyd Jr. (847) 402-5600

Marketing: Victory Lane for Kasey Kahne Will Equal $400,000 Grand Prize for Lucky NASCAR Fan

Tue, 01 Aug 2006 07:00:00 -0500

Montana resident wins trip to the Allstate® 400 at the Brickyard® Chance to win $400,000 and get up close and personal with NASCAR drivers

NASCAR fanatic and Montana resident James Teslow loves watching some of the best drivers in the world compete on a weekly basis on his television. However, during this year's Allstate^® 400 at the Brickyard^®, Teslow will have 400,000 reasons to cheer Kasey Kahne and his team to victory, because he'll be watching the excitement live, before his very eyes.

Teslow was announced as the winner of the "If Kasey Wins, You Win" contest, a national consumer promotion supporting the company's entitlement of the Allstate^® 400 at the Brickyard^® and associate sponsorship of Evernham Motorsports, Kahne's racing team.

Teslow's grand prize package includes roundtrip airfare and hotel accommodations for two, tickets to qualifying and practice, tickets for the Allstate^® 400 at the Brickyard^®, an opportunity to meet Kahne and a check for $400,000 if the No. 9 Dodge Charger driver wins the race.

"It's a great thrill to win this contest and witness the Allstate^® 400 at the Brickyard^® at the world's best racetrack," said Teslow, a Certified Public Accountant from Stevensville, MT."I am a huge fan of NASCAR, so it has always been a dream to see a race in Indy.To have 400 grand on the line is fantastic, and you can bet I will be rooting hard for Kasey."

Teslow was among the thousands of loyal NASCAR fans who entered the "If Kasey Wins, You Win" contest by mail-in entry or by calling the Allstate call-in center during the month of June before being randomly selected as the winner.

"We were extremely close to winning the Allstate^® 400 at the Brickyard^® last year, so of course I'm determined to win this time and provide the big prize for James," said Kahne.

At the 2005 Allstate^® 400 at the Brickyard^®, Kahne led for much of the race and finished only seconds behind winner Tony Stewart. This year's race airs live, Sunday, Aug. 6, at 2:30 p.m. EDT on NBC.

In April 2005, Allstate signed a multi-year agreement with the Indianapolis Motor Speedway as the title sponsor for the Allstate^® 400 at the Brickyard^®, becoming the first company to title sponsor the annual NASCAR NEXTEL Cup Series race at the world-famous speedway. Allstate also signed a multi-year deal, making the company the official auto, home and life insurance and retirement products sponsor of NASCAR.

About Allstate
Now celebrating the 75th anniversary of the founding of Allstate Insurance Company, The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate^®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,100 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate^®. Encompass^SM and Deerbrook^® Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

About Evernham Motorsports
Evernham Motorsports is a leading team in the NASCAR Nextel Cup Series. Founded by CEO Ray Evernham in 1999, the team is in its fifth season of competition at the highest level of NASCAR racing; with drivers Jeremy Mayfield in the No. 19 Dodge Dealers/UAW Dodge, Kasey Kahne in the No. 9 Dodge Dealers/UAW Dodge and Bill Elliott in the No. 91 Evernham Motorsports Dodge. For more information on Evernham Motorsports, visit www.evernham.com.

FOR MORE INFORMATION:
Rebecca Hirsch, Allstate Media Relations, (847) 402-5600
Kevin Burke, Hill & Knowlton, (714) 313-6863

Marketing: Actor Chris Noth Ready for Big Day As Grand Marshal of Allstate® 400 at the Brickyard®

Mon, 24 Jul 2006 02:00:00 -0500

Indianapolis Motor Speedway gets a touch of Hollywood for the upcoming Allstate^® 400 at the Brickyard^®, as actor Chris Noth is named as the race's official Grand Marshal. This year represents the 13th running of the race, which will be televised live, Sunday, Aug. 6, at 2:30 p.m. EDT on NBC from the world-famous track.

Noth will participate in pre-race activities, including the waving of the green flag to signal the start of the race. By Indianapolis Motor Speedway family tradition, IMS Chairman of the Board Mari Hulman George will deliver the famous command, "Gentlemen, start your engines."

"As Grand Marshal, Chris Noth will be a great ambassador for the Indianapolis Motor Speedway and Allstate during the Allstate^® 400 at the Brickyard^®," said Joie Chitwood, IMS president and COO. "He is a likeable and respected personality from TV and film work, so we're excited for him to be a part of the event."

Noth is perhaps best known from his roles as Detective Mike Logan on NBC's long-running crime dramas "Law & Order" and "Law and Order: Criminal Intent" and Mr. Big from the hit HBO series "Sex & the City," for which he earned a Golden Globe nomination. He recently starred and executive-produced the TNT Original film Bad Apple, as well as starring as Roman Gen. Pompey in the TNT epic miniseries Caesar. Noth also enjoyed a successful Broadway run of the revival of Gore Vidal's The Best Man. On the silver screen, Noth has been seen in such films as "Cast Away," "Double Whammy" and "Glass House."

"I'm a huge NASCAR fan, so it is a tremendous honor to be the Grand Marshal for this year's Allstate^® 400 at the Brickyard^®," said Noth. "However, this race is about more than just one person waving the green flag, it is all about a truly historic racetrack and the millions of loyal fans watching."

In April 2005, Allstate signed a multi-year agreement with the Indianapolis Motor Speedway as the title sponsor for the Allstate^® 400 at the Brickyard^®, becoming the first company to title sponsor the annual NASCAR NEXTEL Cup Series race at the world-famous speedway. Allstate also signed a multi-year deal, making the company the official auto, home and life insurance and retirement products sponsor of NASCAR.

To purchase tickets, camping or parking for the Allstate^® 400 at the Brickyard^® contact the IMS ticket office at (800) 822-INDY outside the Indianapolis area, (317) 492-6700 locally or log on to www.indianapolismotorspeedway.com.

About the Indianapolis Motor Speedway
The Indianapolis Motor Speedway is the world's largest spectator sporting facility and is the annual home of three of the world's most prestigious races: the Indianapolis 500, the United States Grand Prix and the Allstate^® 400 at the Brickyard^®. The Speedway, with its 2.5-mile oval and 2.605-mile road course, is the only racing facility in the world that plays host to all three of the world's premier racing series - the Indy Racing League IndyCar^® Series, the United States Grand Prix at Indianapolis and the NASCAR NEXTEL Cup Series, cementing its reputation as the "Racing Capital of the World." The Indianapolis Motor Speedway Corporation is the leader in worldwide motorsports entertainment through its annual schedule of world-class events and an aggressive plan of fan-friendly programs and facility improvements.

Hi-Res Logo
A high-resolution JPEG image of the Allstate^® 400 at the Brickyard^® logo is available for download at the Allstate 400/Logos-Graphics section of the Indianapolis Motor Speedway Media Web site, www.indianapolismotorspeedway.com/media. Contact Paul Kelly of the IMS Public Relations Department at pkelly@brickyard.com for username and password information.

FOR MORE INFORMATION:
Rebecca Hirsch, Allstate Media Relations, (847) 402-5600
Ron Green, Indianapolis Motor Speedway, (317) 492-6780
Kevin Burke, Hill & Knowlton, (949) 223-2327

Marketing: Allstate Becomes Title Sponsor of Tom Joyner Family Reunion® at Walt Disney World

Wed, 05 Apr 2006 02:00:00 -0500

'Queen's Court' of A-List Talent includes R&B chart-toppers Ne-Yo, Chris Brown, contemporary gospel great Kirk Franklin, and comedy veteran Sinbad

Allstate, the largest publicly held personal lines insurance company in America, is the title sponsor of the Tom Joyner Family Reunion^® at Walt Disney World, featuring a star-studded line-up of entertainers, including ‘The Queen' - Aretha Franklin.

For the third year, Allstate returns as the title sponsor at an event that will host nearly 10,000 people for a weekend of concerts, comedy, a health and business expo and access to the world-renowned Walt Disney World. The event, hosted by Tom Joyner, whose Tom Joyner Morning Show reaches more than eight million radio listeners, also will feature performances by the veteran comedian Sinbad and blockbuster newcomers Ne-Yo and Chris Brown.

Scheduled for August 31 - September 5, 2006, the Tom Joyner Family Reunion is three unforgettable days with family, friends, and the Tom Joyner Morning Crew. What began in 2003 has become an annual event for all members of the family and a unique Disney experience with the unpredictable Tom Joyner flavor. Joyner, host of America's #1 nationally syndicated radio show and TV show, says there's no Family Reunion like this. Through partnership with Walt Disney World Resort and its title sponsor, Allstate, the Tom Joyner Family Reunion provides access to all Family Reunion activities as well as to the resort's four, fun-filled theme parks: Epcot, Magic Kingdom Park, Disney-MGM Studios, and Disney's Animal Kingdom.

"This year will be bigger and better than ever, "says Tom Joyner, whose radio show airs in 115 markets throughout the nation. "Every time we do this we make sure that there's something for everybody, and that it's unforgettable. This year, we're stepping it up as usual!"

Building on successful past events, the Family Reunion offers a few upgrades. This year the Disney Yacht & Beach Club Resort will be available for reunion accommodations. In addition to the upscale accommodations afforded at the Yacht and Beach Club, Disney's Coronado Springs Resort will once again play host to the thousands of families that attend. With the option of swankier digs, guests are now offered the option of extending their stay from three nights to four, with lower pricing for travel packages available. Walt Disney World Resort's newest attractions like Soarin', Lights, Motors, Action! Extreme Stunt Show and Expedition Everest will provide a whole new level of fun for adventure-seekers on top of Family Reunion activities including comedy shows, musical entertainment for the whole family, The Family Reunion Health Fair and Expo, The Family BBQ (a required activity for any reunion), "Kid's Night Out", special "Tween" events, seminars and more!

For more information about the events and to book specially priced packages, log onto blackamericaweb.com or call 1-888/TJ-FAMILY (888/853-2645) 8:30 a.m.-7 p.m. Monday-Friday, and 8:30 a.m.-4 p.m. on Saturday and Sunday.

About REACH Media
The "Tom Joyner Morning Show" is owned by REACH Media Inc., a Dallas-based media company founded by Joyner in 2003. Helping Joyner keep America entertained and informed each morning is the Tom Joyner morning crew: Sybil Wilkes, Myra J., J. Anthony Brown and Ms. Dupree. Regular segments on the show include "Thursday Morning Mom," "Real Fathers Real Men" and "Tips for the Single Mom."

About Walt Disney World Resort
Walt Disney World Resort in Lake Buena Vista, Fla., is a world-class entertainment and recreation center featuring four theme parks, two water adventure parks, 32 resort hotels (22 owned and operated by Walt Disney World); 99 holes of golf on six courses; full-service spas; Disney's Wedding Pavilion; Disney's Wide World of Sports Complex; and Downtown Disney, an entertainment-shopping-dining complex.

FOR MORE INFORMATION:
Michael Trevino, Allstate Media Relations, (847) 402-5600
Annette Gibbs, Walt Disney World Media Relations, (407) 566-6397
Neil Foote, REACH Media Inc., (972) 789-1058

Marketing: Allstate Joins College Football's Preeminent Stage as Title Sponsor of the new Allstate Sugar Bowl

Wed, 22 Mar 2006 01:00:00 -0600

Allstate signs multiyear title sponsorship agreement for BCS bowl game

With the 2006 Mardi Gras celebration complete, another Big Easy tradition is set to return to New Orleans in January 2007, bringing tourism revenues back to the city. Allstate, the largest publicly held personal lines insurance company in America, announced today a multiyear sponsorship agreement with the FOX Broadcasting Company and the Sugar Bowl Committee, to become the title sponsor of the Allstate Sugar Bowl in New Orleans. The Allstate Sugar Bowl at the Superdome is set to air Wednesday, January 3, 2007, on FOX.

By signing on as the title sponsor of the Allstate Sugar Bowl, Allstate adds to its already robust college football sponsorship portfolio featuring local sponsorships of more than 50 college football programs around the country through the Allstate "Good Hands^®" field goal net program. As part of this multiyear sponsorship, in 2008, Allstate will also be the title sponsor of the Allstate BCS National Championship Game, as well as the Allstate Sugar Bowl. Both games will be held at the Superdome in New Orleans.

"By becoming the title sponsor of the Allstate Sugar Bowl, it provides us another opportunity to reach some of the most passionate sports fans in the country, about Allstate's products and services," said Allstate Chief Marketing Officer Joe Tripodi. "However, it transcends our typical sponsorship as it allows us to be part of an event that has both a positive economic impact on New Orleans, and is part of the fabric of the wider Gulf Coast community."

"Having a title sponsor with the stature of Allstate is indeed a privilege and will go a long way toward showing people across the country and New Orleans that the Sugar Bowl is back and well along the road to recovery," said James C. Landis, Sugar Bowl President.

"The Sugar Bowl Committee is excited to have Allstate as a title sponsor of the Allstate Sugar Bowl, and happy to have the game back home in New Orleans where in 2005 it produced an economic impact of more than $175 million dollars for the local area," said Sugar Bowl Chief Executive Officer Paul Hoolahan. "Having great companies like Allstate on board allow us to bring the Sugar Bowl back to New Orleans and make it even bigger than it was before."

"As the new home of the BCS, we at FOX are extremely excited to be partnering with Allstate and the Sugar Bowl for the next four years", said Neil Mulcahy, Executive Vice President, FOX Sports Sales. "FOX is thrilled to expand our marketing partnership with Allstate."

Allstate plans to link its local sponsorship of more than 50 Division I-A universities throughout the country with the Allstate Sugar Bowl through local market activation that will include Allstate's famous Good Hands^® logo on field goal nets around the country.

The announcement of Allstate's Sugar Bowl sponsorship continues the company's move toward event and sports sponsorship activities that resonate with consumers, which also include sponsorship of NASCAR, Evernham Motorsports, the Allstate 400 at the Brickyard^® and the U.S. Olympic Team.

About the Sugar Bowl
The Sugar Bowl Committee, which hosted its first game on New Year's Day in 1935, consists of volunteer men and women from the New Orleans area business and civic community. In addition to the annual Football Classic, the Bowl hosts or sponsors championship competitions in high school football, high school swimming, sailing, high school and youth soccer, golf, volleyball, high school track and field and triathlon. The Bowl also administers the Greater New Orleans Sports Hall of Fame and the New Orleans Chapter of the National Football Foundation and Hall of Fame. Allstate becomes only the third title sponsor in the Bowl's 73-year history. USF&G Insurance became the Bowl's first title sponsor in 1986, followed by NOKIA, a Finnish telecommunications and mobile phone company, in 1995 to 2006.

FOR MORE INFORMATION:
George Nolan, Allstate National Media Relations, (847) 402-5600
Greg Blackwell, Sugar Bowl Director of Communications, (504) 828-2440

Marketing: Allstate Scores With Chicago Rush

Thu, 02 Feb 2006 01:00:00 -0600

A new and exciting partnership is kicking off between Allstate and the Chicago Rush of the Arena Football League. Not only is Allstate's Midwest Region sponsoring the Rush's 2006 season - at each of the team's eight home games, two Allstate exclusive agents from the Chicago area will lead the charge with personal event sponsorships. In total, sixteen area Allstate exclusive agencies are teaming up for Chicago Rush sponsorships, beginning with the home opener on Friday, February 3rd at the Allstate Arena in Rosemont, IL.

"Arena football is fast paced, high scoring, and gaining in popularity. Allstate recognizes the growing fan interest and is creating great opportunities to showcase its products and front-line agents to more and more people," said Lisa Jusino, Allstate agency owner in Chicago's Pilsen neighborhood. "In addition to catching a great game, Allstate is making it easier and more convenient for Chicago area residents to learn about our entire roster of protection and financial products."

Arena football prides itself on being an exciting and affordable family entertainment option, making the Chicago Rush attractive for fans of all ages. "It's a win-win all the way around. At our games you see lots of families with children cheering us on, having a great time, and Allstate is focused on keeping families happy, safe and secure," said Mike Polisky, Chicago Rush President and General Manager.

The Game Plan

Allstate sees this partnership as an opportunity to get more of its Chicago area agents in front of more consumers. Illinois' second largest home and auto insurer is also taking advantage of the increasing popularity of the games to generate awareness for its Your Choice Auto insurance product line.

Agents from each sponsoring Allstate agency will be with fans before the game at the Rush's Family Fest and on the field at half-time with one of the Rush quarterbacks for the team's "Off the Nets Challenge." Allstate's agent partners will also receive public address announcements during the game -- delivering the agencies' name to fans and promoting aspects of the Your Choice Auto product.

Allstate introduced Your Choice Auto to Illinois consumers in June of 2005. Touted by Allstate as an insurance innovation that is changing the face of auto insurance, Your Choice Auto provides consumers with more choices, innovative features and enhanced rewards for safe drivers - including accident forgiveness and new car replacement coverage.

Home Sweet Arena

Partnering with the Chicago Rush may seem like a natural move for Allstate. The Arena League team has called the Allstate Arena home since their inaugural season in 2001. Allstate has had its name on the venerable Chicago area sports and entertainment center since signing a naming agreement with arena managers in 1999.

FOR MORE INFORMATION:
Eric Scott, Allstate Midwest Region, (847) 667-8242

Marketing: Allstate Field Goal Program Breaks $200,000 Barrier

Fri, 07 Oct 2005 02:01:00 -0500

"Good Hands^®" nets have raised more than $200,000 for Hurricane Relief Fund,
$80,000 towards university general scholarship funds

Allstate's "Good Hands^®" field goal nets have caught their fair share of game-winning kicks this season. Not only have the teams on the field won, but those off the field as well, as Allstate has donated more than $200,000 to the American Red Cross Hurricane Relief Fund and more than $80,000 to the general scholarship funds of the 40-plus Allstate partner schools. These numbers will continue to increase as more field goals and extra points are put on the board during the rest of the 2005 college football season.

The first five weekends of the 2005 season yielded a total of 168 field goals and 536 extra points for Allstate participating schools. The money raised is a result of Allstate's donation to hurricane relief of $1,000 for each home and away field goal. Allstate also will make donations to the participating school's general scholarship fund for each field goal ($300 per) and extra point ($100 per) that travels through Allstate-branded nets during home games.The Allstate field goal net program will continue throughout the regular season with no cap funds raised.

"It's exciting to watch the number of converted field goals and extra points grow with each passing weekend," said Joseph Tripodi, Allstate's chief marketing officer. "Allstate is continuing to root for every kick to sail through the uprights, providing much-needed funds for hurricane relief and college academics."

In addition to the field goal net fundraising efforts, Allstate helped to underwrite costs for the September 10th LSU-Arizona State game, which was moved from Baton Rouge to Tempe because of effects caused by Hurricane Katrina. All proceeds from the game were donated to the American Red Cross Hurricane Relief Fund on behalf of Allstate and exceeded more than $1 million.

Schools participating in Allstate's "Good Hands^®" field goal net program in 2005 are:

Air Force
Arizona
Arizona State
Army
Baylor
California
Colorado
Colorado State
Florida State|
Fresno State
Georgia Tech
Hampton
Hawaiian
Houston
Indiana
Iowa

Jacksonville State
Memphis
Miami, Fla.
Missouri
Navy
New Mexico
Northern Illinois
Northwestern
Oklahoma
Ole Miss
Pittsburgh Princeton
Purdue
Rutgers
San Diego State

South Florida
Southern Miss
Syracuse
TCU
Temple
Tennessee State
Texas Tech
Tulane
UAB
UCLA
Utah
Vanderbilt
Virginia Tech
Wake Forest
Washington St.

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate^®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and prepare for tomorrow through approximately 13,600 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate^®. Encompass^SM and Deerbrook^® Insurance brand property and casualty products are sold exclusively through independent agents. Allstate Financial Group provides life and supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

FOR MORE INFORMATION:
Kevin Burke, Hill & Knowlton, (714) 313-6863

Marketing: Allstate 'Nets' Deal with College Football Stadiums

Tue, 30 Aug 2005 02:01:00 -0500

"Good Hands" to be featured on goalpost nets in college stadiums and televisions around the country, schools, students and fans reap the awards of new advertising deal

College football fans across the country are sure to get a "kick" out of a first of its kind advertising program launched today by Allstate Insurance Company. Beginning this week, Allstate's well-known "Good Hands" logo will be featured on the goalpost netting of more than 30 Division 1-A college football stadiums and seen by television viewers across the country. Terms of the contracts were not disclosed.

The Allstate nets will make their stadium debut throughout Labor Day weekend as college football kicks off its 2005 season. Beginning on Saturday, Sept. 3, viewers will be able to see that their favorite football teams are in "Good Hands" during the broadcast of the University of Oklahoma vs. Texas Christian University game at 12:00 p.m. EDT on ABC and culminating that night at the University of Notre Dame vs. University of Pittsburgh game at 8:00 p.m. EDT, from Heinz Field in Pittsburgh, Pa.

"Whether it is redefining auto insurance with evolutions like Allstate^® Your Choice Auto product or creative marketing approaches like the "Good Hands" field goal net program, Allstate continues to be an industry leader in innovations for our business and smart thinking on behalf of our customers," said Joseph Tripodi, Allstate's chief marketing officer.

At each participating university, Allstate will make donations to the school's general scholarship fund for each field goal ($300 per) and extra point ($100 per) that travel through an Allstate branded net during their home games.

Schools participating in Allstate's "Good Hands" field goal net program in 2005 are:

Air Force
Arizona State
Army
Baylor
California
Colorado
Colorado State
Fresno State
Georgia Tech
Houston

Indiana
Iowa
Miami, Fla.
Missouri
New Mexico
Northern Illinois
Northwestern
Oklahoma
Pittsburgh
Purdue

Rutgers Southern Miss
Syracuse
UAB
UCLA
Utah
Vanderbilt
Virginia Tech
Wake Forest
Washington St.

"One kick can determine a championship and this season those kicks will be landing in ‘Good Hands'," said Larry Coker, head football coach at the University of Miami. "I'm proud to partner with Allstate in this innovative program that benefits the general scholarship funds of universities across the country. As head coach for one of the nation's top programs, I know the importance of both scholarship and athletics to a university, its students and alumni. Allstate is helping drive competition on the field and performance in the classroom."

The momentous marketing coup is part of Allstate's comprehensive 2005 Bowl Championship Series (BCS) college football sponsorship. In addition to the innovative goalpost net signage, Allstate will also have a significant presence during this year's football season with a fan friendly mobile tailgate "Field Goal Fan-tastic" tour, a national consumer promotion that will award one lucky fan a trip to the BCS Championship Game, a new college football themed television advertising campaign and other ambient efforts to engage football fans at stadiums across the country.

Each week, the Allstate "Field Goal Fan-tastic" tour will visit a marquee college football game. The tour kicks-off at the Miami-Florida State game on Monday, Sept. 5 and stops at major college tailgates each weekend during the season. Prior to each game, college football fans will have the opportunity to test miniature Allstate-branded goalpost nets by kicking field goals in a designated tailgate area. Allstate will randomly select one lucky fan to attempt a 20-yard field goal at halftime for a chance to win $6,000, half of which will be donated to the general scholarship fund of the winner's school of choice.

Allstate's goalpost net program is being managed by Van Wagner Sports Group's Dorna USA, the leading provider of in-game advertising.

Allstate's college football sponsorship of the BCS continues the company's move toward event and sports sponsorship activities that resonate with consumers, which also includes an official NASCAR partnership, race entitlement of the Allstate^® 400 at the Brickyard^® and sponsorship of the U.S. Olympic Team.

The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate^®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 13,600 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate^®. Encompass^SM and Deerbrook^® Insurance brand property and casualty products are sold exclusively through independent agents. Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

FOR MORE INFORMATION:
Andrew Nicolai, Hill and Knowlton, (949) 293-5241

Marketing: Allstate Insurance Company Renews Sponsorship of U.S. Olympic and Paralympic Teams Through 2008

Mon, 15 Aug 2005 02:01:00 -0500

Allstate to Again Serve as Presenting Sponsor of U.S. Olympic Hall of Fame

Continuing its commitment to past, present and future Olympians, Allstate today announced it has extended the company's sponsorship with the United States Olympic Committee. The agreement maintains Allstate's designation as the Official Home and Auto Insurance Sponsor for U.S. Olympic and Paralympic Teams through 2008. Allstate has also renewed its sponsorship of the U.S. Pan American Team that will compete in the 2007 Pan American Games in Rio de Janeiro, Brazil.

In addition to its U.S. Olympic Team sponsorship, Allstate will again serve as the presenting sponsor of the U.S. Olympic Hall of Fame. Revived in 2004, the U.S. Olympic Hall of Fame presented by Allstate inducted new members for the first time since 1992. Last year during a nationally televised event in Chicago, Olympians Matt Biondi, Bonnie Blair, Janet Evans, Florence Griffith Joyner, Dan Jansen and Jackie Joyner-Kersee; Paralympian Randy Snow; Veteran Alice Coachman Davis; Special Contributor Bud Greenspan; and the 1996 U.S. Women's Soccer Team earned their distinguished membership in the U.S. Olympic Hall of Fame. Announcement of the finalists and voting procedures for the 2006 Hall of Fame Class is scheduled for August 17.

"Supporting the United States Olympic Committee and America's dedicated athletes provides the Allstate family a unique opportunity to be a part of the Olympic Games experience," said Joseph Tripodi, Allstate's chief marketing officer. "Events like the Hall of Fame inductions and corresponding ceremony are great examples of how Allstate is helping to showcase both the athletes and the spirit of the Olympic Games and raise awareness of their tremendous accomplishments."

"Having Allstate continue its association with the U.S. Olympic Committee reaffirms the value the company places on partnering its brand with the U.S. Olympic Movement," said USOC Chief Executive Officer Jim Scherr. "Not only does Allstate's financial commitment help train our future Olympians and Paralympians, but through its presenting sponsorship of the U.S. Olympic Hall of Fame, we are able to appropriately recognize the Olympic and Paralympic greats that have inspired our nation through their athletic feats and special contributions."

The Allstate sponsorship entitles the company to continue the use of the Official Home and Auto Insurance designations, and the U.S. Olympic and Paralympic marks in advertising and marketing efforts.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate^®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 13,600 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate^®. Encompass^SM and Deerbrook^® Insurance brand property and casualty products are sold exclusively through independent agents. Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

About the USOC
The mission of the United States Olympic Committee is to support U.S. Olympic and Paralympic athletes in achieving sustained competitive excellence and preserve the Olympic Ideals, and thereby inspire all Americans. The USOC is the steward of the U.S. Olympic Movement and is recognized by the International Olympic Committee (IOC) as the sole agency in the United States with oversight of teams participating in the Olympic and Paralympic Games.

FOR MORE INFORMATION:
USOC Media and Public Relations Division: (719) 866-4529
George Nolan, Allstate Insurance Company: (847) 402-5600

Marketing: NASCAR Fan Wins Allstate® Challenge, Chance at $400,000

Fri, 05 Aug 2005 02:01:00 -0500

St. Louis resident wins trip to the Allstate® 400 at the Brickyard®
Chance to win $400,000 and get up close and personal with NASCAR drivers

Kasey Kahne just became Mike Arnold's favorite NASCAR driver, and once the dust settles at Indianapolis Motor Speedway at this year's Allstate® 400 at the Brickyard® Mr. Arnold will be looking for Kahne's No. 9 Dodge Charger in Victory Lane, along with a check for $400,000.

Today, Mr. Arnold was announced as the winner of the Allstate® Challenge, a national consumer promotion supporting the company's entitlement of the Allstate® 400 at the Brickyard® and associate sponsorship of Evernham Motorsports, Kahne's racing team.

Mr. Arnold's grand prize package includes roundtrip airfare and hotel accommodations for two, tickets to qualifying and practice, grandstand tickets for the Allstate® 400 at the Brickyard ®, an opportunity to meet Kahne and a check for $400,000 if this Dodge driver wins the race.

"I'm grateful Allstate provided me with a trip to the Allstate® 400 at the Brickyard ®, and $400,000 would be a nice bonus," said Mr. Arnold. "I'll be rooting for Kasey throughout the race. I am a big NASCAR fan and my friends and I watch the races every weekend. I have always wanted to go see a race at the Brickyard and now I am finally getting the chance."

Mr. Arnold was among the thousands of loyal NASCAR fans who entered the Allstate® Challenge at www.nascar.com during the month of July before being randomly selected as the winner.

"I'm thankful I have a lot of fans cheering me on during every race of the season, but I imagine Mike will be my biggest fan at this year's Allstate® 400 at the Brickyard®," said Kahne.

In addition to Kahne's involvement in Allstate's national consumer promotion, the 2004 NASCAR NEXTEL Cup Series Rookie-of-the-Year will be featured in two new Allstate television ads, to be shown during the Allstate 400 at the Brickyard, which airs Sunday, Aug. 7, at 2:30 p.m. EDT on NBC.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 13,600 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate^®. Encompass^SM and Deerbrook^® Insurance brand property and casualty products are sold exclusively through independent agents. Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

FOR MORE INFORMATION:
George Nolan, Allstate National Media Relations, (847) 402-5600
Andrew Nicolai, Hill & Knowlton, (949) 293-5241

Marketing: Dennis Haysbert Named Grand Marshal of Allstate® 400 at the Brickyard®

Mon, 25 Jul 2005 02:01:00 -0500

Looking to add some exciting drama and thrilling action, Allstate has named its television spokesperson and actor Dennis Haysbert to be the Grand Marshal of this year's Allstate^® 400 at the Brickyard^®. This year represents the 12th running of the race, which will be televised on NBC on Sunday, Aug. 7, at 2:30 p.m. EDT from the Indianapolis Motor Speedway (IMS).

Haysbert will participate in pre-race activities, including a ceremonial parade lap and will wave the green flag to signal the start of the Allstate 400 at the Brickyard. Staying with family tradition at Indianapolis Motor Speedway, IMS Chairman of the Board Mari Hulman George will deliver the famous command, "Gentlemen, start your engines."

"As Grand Marshal, Dennis Haysbert will be a great ambassador for the Indianapolis Motor Speedway and Allstate during the Allstate 400 at the Brickyard," said Joie Chitwood, IMS president and COO. "Dennis is very recognizable from his commercial and TV work. We're excited that he will be a part of the event."

Haysbert is perhaps best known as President David Palmer from the critically acclaimed, award-winning FOX television drama "24." In 2003, his performance in the show earned Haysbert a Golden Globe Award, NAACP Image Award and Screen Actor's Guild Award nominations. Haysbert made his feature film debut in 1989, portraying baseball player Pedro Cerrano in the sports comedy hit "Major League" and has starred in other films, including "Heat" (1995) and "Waiting to Exhale" (1995). Haysbert will next be starring in his own series, "The Unit" for CBS. Haysbert will play the head of a Special Delta Force Unit combating worldwide terrorism.

Haysbert also is a spokesperson for Allstate Insurance Company and has appeared in commercials for the insurance company since 2003. Haysbert's voice is featured in two new NASCAR television ads scheduled to break the week of the Allstate 400 at the Brickyard.

"As a huge NASCAR fan, I am excited about Allstate's sponsorship of the Allstate 400 at the Brickyard," said Haysbert. "And I'm equally excited and honored to be selected as the Grand Marshal of one of NASCAR's premier races."

Popular country music group Diamond Rio will perform the National Anthem and is scheduled for a pre-race concert during the 97.1 FM HANK'S Hog Roast at the Allstate 400 at the Brickyard on Saturday, Aug. 6, at the Indianapolis Motor Speedway. Diamond Rio has had nine No. 1 hits, including "Meet in the Middle," "One More Day," "Beautiful Mess" and "I Believe" and has sold more than 10 million albums worldwide.

"Through Allstate's "Our Stand" television campaign Dennis has really connected with consumers, providing important information about insurance and life events," said Joseph Tripodi, Allstate's chief marketing officer. "As an actor, he has established a reputation as commander in chief, which fits well with his role as the Allstate 400 at the Brickyard Grand Marshal."

In April, Allstate signed a multi-year agreement with the Indianapolis Motor Speedway as the title sponsor for the Allstate 400 at the Brickyard, becoming the first company to title sponsor the annual NASCAR NEXTEL Cup Series race at the world-famous speedway. Allstate also signed a multi-year deal, making the company the official auto, home and life insurance and retirement products sponsor of NASCAR.

To purchase tickets, camping or parking for the Allstate 400 at the Brickyard contact the IMS ticket office at (800) 822-INDY outside the Indianapolis area, (317) 492-6700 locally or log on to www.indianapolismotorspeedway.com.

About Allstate
The Allstate Corporation (NYSE: ALL) is the nation's largest publicly held personal lines insurer. Widely known through the "You're In Good Hands With Allstate®" slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 13,600 exclusive agencies and financial professionals in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate^®. Encompass^SM and Deerbrook^® Insurance brand property and casualty products are sold exclusively through independent agents. Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

About the Indianapolis Motor Speedway
The Indianapolis Motor Speedway is the world's largest spectator sporting facility and is the annual home of three of the world's most prestigious races: the Indianapolis 500, the United States Grand Prix and the Allstate 400 at the Brickyard. The Speedway, with its 2.5-mile oval and 2.605-mile road course, is the only racing facility in the world that plays host to all three of the world's premier racing series - the Indy Racing League IndyCar^® Series, the FIA Formula One World Championship and the NASCAR NEXTEL Cup Series, cementing its reputation as the "Racing Capital of the World." The Indianapolis Motor Speedway Corporation is the leader in worldwide motorsports entertainment through its annual schedule of world-class events and an aggressive plan of fan-friendly programs and facility improvements.

Hi-Res Logo
A high-resolution JPEG image of the Allstate 400 at the Brickyard logo is available for download at the Allstate 400/Logos-Graphics section of the Indianapolis Motor Speedway Media Web site, www.indianapolismotorspeedway.com/media. Contact Paul Kelly of the IMS Public Relations Department at pkelly@brickyard.com for username and password information.

FOR MORE INFORMATION:
George Nolan, Allstate National Media Relations, (847) 402-5600
Ron Green, Indianapolis Motor Speedway, (317) 492-6780
Andrew Nicolai, Hill & Knowlton, (949) 293-5241